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Senior Alliance Marketing Manager

Virtual Vocations Inc · New York, NY, USA ·

Job type:
Full Time

Experienced marketers will find a full-time salaried Senior Alliance Marketing Manager opportunity focused on leading co-marketing initiatives with strategic technology partners, developing joint value propositions, and managing marketing funds while working remotely.
Key responsibilities

Lead co-marketing efforts with strategic partners, aligning internal teams around a shared agenda
Develop joint value propositions and messaging in collaboration with the PMM team to address customer needs
Manage co-marketing budgets, ensuring compliance and maximizing ROI through effective tracking and reporting

Required qualifications

7+ years of B2B marketing experience, with at least 2 years in partner, alliance, or channel marketing within a SaaS environment
Hands-on experience with major platform ecosystems such as AWS, Microsoft, SAP, or Shopify
Proven track record of delivering measurable pipeline through co-marketing programs
Fluency in demand generation tactics, including digital campaigns and content syndication
Strong organizational skills with the ability to manage multiple partner relationships simultaneously