Ascent Hospitality has an extensive portfolio of hotels and a strong pipeline of new properties and acquisitions, but we’re not about numbers…we’re about people and that remains our foundation. Our culture expresses a memorable experience for all of our Team Members and guests alike. So we’re constantly looking for individuals who work well together for a unified purpose. For our leadership, we’re looking for accomplished individuals with a passion to serve others, strong communicators who clearly understand the needs of others and trendsetters who excel at challenges and change. If this is what you’re all about, consider joining our Team.
Ascent Hospitality is looking for a uniquely qualified hospitality leader to join our team as a Marketing Coordinator.
The Marketing Coordinator is responsible for promoting on‑brand messaging through traditional, digital, and social media channels with the goal of driving revenue, increasing market share, and supporting overall hotel performance. This role partners closely with Sales, Marketing & Revenue Management (SMR), Operations, and Regional Marketing teams to ensure all marketing efforts are fully integrated and aligned with hotel and brand objectives.
Benefits
Competitive Pay!
Benefits - Health, Dental, Vision, Life Insurance, and other supplemental options!
401k with employer MATCH!
Paid PTO!
Uniforms Provided for most positions!
Team Member Hotel Discount Program!
Essential Functions
Marketing & Digital Strategy
Develop and execute comprehensive marketing strategies, plans, and budgets aligned with hotel business priorities, in partnership with the General Manager
Actively participate in demand generation and SMR strategy development
Support topline revenue growth, RevPAR, and share‑of‑wallet objectives through targeted marketing initiatives
Partner with Revenue Management to develop and execute promotional strategies
Reconcile marketing plans monthly with accruals and forecasts in collaboration with the Director of Finance
Manage digital strategy across Marriott.com, third‑party channels, paid media, and local partner platforms
Support group lead generation initiatives
Brand & Content Management
Serve as brand guardian to ensure all marketing reflects brand voice, positioning, and standards
Manage content across Marriott.com (EPIC, eFast, MDS Client Community), OTAs, third‑party, and group sites
Set overarching messaging strategy aligned with hotel positioning
Manage photography sourcing, distribution, and gallery updates
Develop landing pages, Discovery Pages, and enhanced content as applicable
Oversee guest communications, including confirmation and pre‑arrival messaging
Partnerships, PR & Activation
Identify and activate incremental marketing opportunities through partnerships, CVBs, and third‑party platforms
Cultivate strong relationships with Marriott Digital Services (MDS), regional marketing teams, and external partners
Manage PR agency relationships and/or internal PR messaging
Execute PR events, promotions, and property‑level programming in collaboration with Hotel Operations and F&B leadership
Food & Beverage & Ancillary Marketing
Showcase Food & Beverage promotions to both hotel guests and local patrons
Define in‑house F&B programming in partnership with the Director of Food & Beverage and manage execution
Manage outlet marketing opportunities on third‑party and local partner platforms
Social Media
Develop and implement organic and paid social media strategies
Manage paid social media budgets and performance
Review and guide social media content calendars, highlighting local and property events
Reporting & Administration
Measure, analyze, and communicate campaign performance and digital results using relevant reporting tools
Present findings and recommendations to SMR leadership as requested
Manage internal and external partners to ensure timely execution of deliverables
Collect, review, and submit invoices related to property marketing efforts
Lead and direct asset development including hotel collateral, photoshoots, and content production
Perform other reasonable duties as requested by leadership
Specific Job Knowledge, Skills and Abilities
Strong understanding of hospitality marketing, digital media, and demand generation
Ability to develop and execute integrated marketing strategies across multiple channels
Experience managing digital platforms, paid media, and third‑party distribution channels
Strong analytical skills with the ability to interpret performance data and adjust strategy
Excellent written and verbal communication skills
Proven ability to manage multiple projects and deadlines simultaneously
Strong relationship‑building and negotiation skills with internal and external stakeholders
Working knowledge of Marriott marketing systems and digital tools preferred
Physical Demands
Ability to sit, stand, and walk for extended periods
Ability to use vision, hands, and arms for computer‑based and administrative tasks
Ability to lift and carry materials up to 25 pounds occasionally
Ability to operate effectively in mentally demanding and deadline‑driven environments
Qualification Standards
Associate or Bachelor’s degree in Marketing, Public Relations, Business, or related field preferred
1–3 years of experience in marketing, digital, communications, or a related field
Hospitality or digital marketing experience preferred but not required
EEO Employer
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Marketing Coordinator
Ascent Hospitality · Birmingham, AL, USA ·
- Job type:
- Full Time