Content Marketing Lead

They’re now hiring their first dedicated Content Marketing Lead — a highly visible role working directly with senior marketing leadership to help scale the business through strategic storytelling, thought leadership, and category-defining content.
This role requires 5 days per week on site in either New York City or San Francisco.
What You’ll Do Own content strategy and execution across blogs, case studies, webinars, social, and thought leadership initiatives
Translate complex product and industry concepts into clear, engaging, high-impact storytelling
Create compelling customer stories that build credibility and drive demand
Develop whitepapers, research reports, launch content, scripts, and executive-facing materials
Experiment with new content formats including video, podcasts, webinars, and social-first campaigns
Partner closely with founders, marketing leadership, and cross-functional teams to shape messaging and go-to-market narratives
Use performance insights and audience data to iterate quickly and scale successful content initiatives
Help establish and evolve the company’s brand voice during a period of rapid growth
What They’re Looking For Solid experience in content marketing, product marketing, editorial, brand storytelling, or related B2B SaaS environments
Exceptional writing, editing, and storytelling abilities with strong creative instincts
Experience creating content across multiple formats including written, visual, and video
Comfortable interviewing customers and turning conversations into compelling narratives
Familiarity with social-first content and modern B2B content distribution strategies
Ability to balance creativity with data-driven decision making
Thrives in fast-paced, high-growth startup environments with ambiguity and ownership
Bonus points for experience creating on-camera or creator-style content

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