Chief Marketing Officer (CMO), Marketing & Communications
About the Company
Pioneering public university with a rich history
Industry
Higher Education
Type
Educational Institution
Founded
1770
Employees
51-200
Specialties
- higher education
About the Role
The Company is seeking a Chief Marketing Officer (CMO) to provide visionary leadership for its integrated marketing and communications enterprise. The CMO will be responsible for leading a comprehensive, data-informed marketing and communications strategy that advances the company's mission, strengthens its national reputation, and enhances engagement with both internal and external audiences. This role involves serving as a trusted advisor on communications strategy and issues management, as well as driving innovative approaches to storytelling, audience engagement, and institutional visibility. The successful candidate will also be tasked with building and leading a high-performing, collaborative team and will play a key role in strengthening and elevating the company's brand.
Applicants for the CMO position at the company should have a proven track record in leading marketing and communications initiatives, with a focus on data-driven decision-making. The role requires a leader who can build and lead a team, and who is adept at driving innovation in the field. A strong background in brand management and a deep understanding of the role of marketing and communications in a higher education or similar institutional setting are essential. The ideal candidate will have experience in serving as a strategic advisor at the executive level and will be adept at managing issues with a strategic and thoughtful approach. A commitment to the values of the company and a passion for the mission of the institution are also key attributes for the role.
Hiring Manager Title
President
Travel Percent
Less than 10%
Functions
- Marketing
- Education/Academic Administration