Marketing Manager-MOD

Position Summary

The Marketing Manager is a creative, strategic, and highly organized individual who will lead the Museum's marketing and communications efforts. This role is responsible for growing audience awareness, increasing visitation and membership, promoting exhibitions and programs, creating visual materials, and maintaining a strong and cohesive brand presence across digital and traditional platforms.

The ideal candidate is equal parts strategist and doer, comfortable developing campaigns while also writing copy, creating graphics, managing digital communications, and supporting day-to-day marketing execution for dynamic and growing.

Primary Job Duties
Marketing & Audience Growth
Develop and execute marketing strategies for exhibitions, public programs, rentals, membership, and institutional initiatives Create integrated campaigns across email, digital advertising, social media, web, and partnerships Track performance metrics and provide reporting on campaign effectiveness, attendance, engagement, and audience growth Identify opportunities to grow new and returning audiences.

Digital Communications
Manage museum email marketing calendar and newsletter production Maintain and update museum website content and event information Oversee digital advertising campaigns and media placements Support SEO and digital discoverability efforts.

Brand & Content Oversight
Maintain consistent museum voice, branding, and messaging. Design and create visual content to support exhibitions, events, and communications. Collaborate with Community Engagement & Events Manager on content strategy and campaign execution. Coordinate creative vendors as needed. Ensure marketing assets align with institutional priorities and exhibition schedules.

Media & Partnerships
Serve as key contact for media opportunities and press coordination. Develop promotional partnerships with community organizations, tourism partners, and cultural institutions. Support sponsorship visibility and partner deliverables. Required Skills, Specialized Knowledge, and Competency Requirements

General Support

Attend key museum events and programs to support promotion and documentation.
Collaborate across departments to ensure strong communication and seamless program promotion.
Other duties as assigned.
Qualifications:

3-5+ years experience in marketing, communications, museums, nonprofit, arts, hospitality, or related sectors
Excellent writing and storytelling skills
Experience with email marketing, CMS/websites, and digital advertising
Experience with Adobe suite
Strong project management and organizational skills
Photography/video/content experience a plus

Passion for arts, culture, dogs, or mission-driven work preferred

The salary range in New York City for this position is $ 65,000 - $70,000 /year; however, salary offered may vary depending on skill, experience, job-related knowledge.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.