Digital Marketing Manager

The Digital Marketing Manager will own and execute CompoSecure's digital presence across all owned, earned, and paid channels. This role is responsible for driving brand awareness, lead generation, and customer engagement through a cohesive digital strategy — spanning social media, e-commerce, influencer partnerships, web, and CRM-driven campaigns. The ideal candidate is a hands‑on digital marketer who can balance creative instincts with analytical rigor, and who thrives managing both agency relationships and internal stakeholders.

Key Responsibilities
E-Commerce

Own the digital commerce strategy and day-to-day operations for CompoSecure's e-commerce presence, including product listings, merchandising, and conversion optimization

Partner with product, sales, and operations teams to ensure a seamless online purchasing experience and accurate product representation

Analyze e-commerce performance data to identify growth opportunities, optimize the purchase funnel, and improve ROI

Social Media

Develop and execute CompoSecure's social media strategy across LinkedIn, Instagram, X, and other relevant platforms, ensuring consistent brand voice and visual identity

Manage content calendar, community engagement, and platform-specific best practices to grow audience and drive meaningful interaction

Track and report on social KPIs including reach, engagement, follower growth, and share of voice

Influencer Marketing

Build and manage CompoSecure's influencer and brand ambassador program, identifying partners that align with target audiences in the premium finance, lifestyle, and tech spaces

Negotiate contracts, coordinate content deliverables, and measure influencer campaign performance against reach, engagement, and conversion benchmarks

Stay current on emerging creators and influencer trends to continuously evolve the program strategy

Website Management

Serve as the business owner of composecure.com, overseeing content updates, UX improvements, SEO strategy, and site performance in partnership with technical and design teams

Monitor site analytics via Google Analytics and other tools, translating data into actionable recommendations to improve traffic, engagement, and lead generation

Manage the content roadmap to ensure the website reflects current product offerings, brand positioning, and campaign priorities

Customer Portal

Collaborate with product and technology teams to support the development and ongoing optimization of CompoSecure's customer portal experience

Drive adoption and engagement within the portal through targeted communications, in-platform content, and user experience enhancements

Gather customer feedback and usage data to inform continuous improvements to portal functionality and value

Digital Agency Relationship

Serve as the primary day-to-day lead for CompoSecure's digital agency partners, managing scope, timelines, deliverables, and budget accountability

Evaluate agency performance against defined KPIs and ensure work is consistently on-brand, on-strategy, and delivering measurable results

Identify opportunities to evolve or expand agency partnerships in support of the broader digital marketing roadmap

Qualifications

5+ years of digital marketing experience, with demonstrated ownership across multiple channels including social, web, and CRM

Experience in B2B and/or B2C marketing within financial services, fintech, luxury, or premium consumer brand environments preferred

Proficiency with Salesforce (SFDC) for campaign management, reporting, and lead lifecycle tracking

Hands‑on experience managing agency relationships and holding external partners accountable to results

Strong analytical skills with the ability to interpret data, extract insights, and make data‑driven decisions

Experience with e‑commerce platforms (e.g., Shopify, Salesforce Commerce Cloud) and website CMS tools

Familiarity with SEO, SEM, paid social, and marketing automation best practices

Excellent project management skills with the ability to manage multiple priorities and deadlines simultaneously

Bachelor's degree in Marketing, Communications, Business, or related field required

What We Offer

Competitive compensation package including base salary and annual bonus

Comprehensive benefits including medical, dental, vision, and 401(k) with company match

A high‑visibility role with direct impact on brand growth and digital transformation

Collaborative, high‑performance culture that values curiosity, ownership, and innovation

#J-18808-Ljbffr