Job Overview
Drive and execute a comprehensive media relations strategy, steering proactive PR initiatives to support product launches and elevate brand presence across premier business and technology outlets.
Responsibilities
- Own media relations strategy from planning to execution.
- Build proactive, calendar‑driven PR aligned with launches.
- Pitch and secure coverage in top outlets (WSJ, Forbes, TechCrunch).
- Write and produce media materials: press releases, pitches, bylines.
- Prep executives for interviews and real‑time media moments.
- Monitor news cycles and identify rapid‑response opportunities.
Requirements
- 10+ years in PR/media relations.
- Deep journalist relationships with business and tech outlets.
- Excellent writing and editing skills; press releases, pitches, bylines.
- Ability to manage multiple priorities and deliver results.
- Background in B2B tech, SaaS, or enterprise software.
- Comfortable working with C‑suite; prep and coach executives.
- Proficiency with media databases (Cision, Muck Rack) and monitoring tools.
- Proficiency with Google Workspace.