For our client, we are seeking a Vice President Product Marketing to join the team of a leader in the Business Services space. This role will drive marketing initiatives focused on growth, customer acquisition, brand performance, and measurable demand creation. You will collaborate with analytics, product, creative, and commercial teams to turn market insights into scalable campaigns, testing strategies, and performance improvements. The position offers the opportunity to directly influence customer engagement, conversion performance, and revenue growth within a Business Services environment.
Location: New York, NY – US based candidates only, no visa sponsorship available
Compensation: $310,000 – $350,000 annually
Responsibilities
- Lead and inspire a high-performing product marketing team
- Define and advocate for differentiated product strategies
- Oversee competitive positioning and market intelligence
- Plan and execute go-to-market strategy globally
- Drive measurable revenue outcomes through marketing programs
- Ensure effective collaboration across product and commercial teams
- Set KPIs for product marketing effectiveness and track performance
Qualifications
- 15+ years in product marketing or management within ad tech or digital advertising
- Proven success in building and leading collaborative teams
- Experience determining product-market fit and sales enablement
- Strong AI fluency as a practitioner and domain expert
- Familiarity with programmatic ecosystems and CTV/retail media landscapes
- Exceptional communication and presentation skills
- Analytical mindset with comfort in data and financial concepts
Benefits
- Paid leave programs and holidays
- Healthcare, dental, and vision insurance
- Disability and life insurance
- Commuter benefits and wellness programs
- Unlimited paid time off in the US
- Mobile reimbursement and in-office perks like catered lunches
Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.
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