Social Media Manager, Partnerships | The Points Guy

Requirements

This is a role designed for someone who can confidently run campaigns independently, manage multiple workstreams at once and contribute meaningfully to revenue growth. There is a clear path toward Senior Manager based on performance and leadership impact

5-7+ years of experience in social media, branded content, agency production or client services

Strong short‑form video instincts and deep understanding of platform‑native storytelling

Comfortable writing scripts, directing talent and overseeing edits

Highly organized with the ability to manage multiple campaigns simultaneously without sacrificing detail

Confident in client‑facing environments and able to navigate feedback with clarity and professionalism

A strategic thinker who understands how creative execution connects to revenue outcomes

Experience in travel, finance or performance‑driven media is a plus

What the job involves

As we scale this function in 2026, we’re looking for a Social Media Partnerships Manager to help lead campaign execution and elevate the next phase of growth

The Social Media Partnerships Manager will own and execute high‑impact branded social campaigns from concept through publication

Reporting into the Social Partnerships lead, this role blends creative production, client services and operational oversight in a fast‑moving, performance‑driven environment

Lead end‑to‑end execution of branded social campaigns across Instagram, TikTok, YouTube Shorts and emerging platforms

Manage timelines, approvals, asset delivery and cross‑functional coordination from kickoff through post‑campaign reporting

Write and edit scripts that translate partner messaging into platform‑native storytelling tailored to the TPG audience

Direct on‑camera talent and ensure final deliverables align with TPG’s editorial voice and brand standards

Oversee post‑production, working closely with freelance editors and internal video teams to ensure creative quality and timely delivery

Appear as on‑camera talent in partnerships videos as needed

Capture content in the field when needed, including travel shoots and on‑location production

Serve as a client‑facing lead on select campaigns, confidently running calls and managing feedback

Partner closely with Sales, Editorial, Video, Marketing and Analytics teams to execute seamless, high‑performing campaigns

Support pre‑sale ideation and RFP concepting in collaboration with senior leadership

Maintain organized campaign documentation and workflows to ensure scale and efficiency

Track campaign performance, surface insights and apply learnings to future executions

Identify opportunities for creative testing, production optimization and format innovation

Contribute to overall social partnerships revenue growth by ensuring consistent, premium execution that drives retention and upsell opportunities

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