Sr. Account Executive, Partnership Sales (LSU Sports Properties)

SR. ACCOUNT EXECUTIVE, PARTNERSHIP SALES
Baton Rouge, Louisiana

On‑Site

Responsibilities

Drive Revenue Growth: Develop and execute a strategic sales plan to generate new sponsorship revenue and renew existing partners in alignment with LSU Sports Properties and LSU Athletics’ goals.

Business Development: Identify, research, and cultivate relationships with local, regional, and national brands that align with LSU Athletics’ mission, values, and fan demographics.

Portfolio Management: Oversee an established book of business of corporate partners, ensuring each relationship delivers measurable value and aligns with goals and objectives.

Partnership Strategy: Collaborate with LSU Sports Properties and LSU leadership to create innovative inventory, category strategies, and customized partnership platforms.

Consultative Selling: Conduct thorough needs assessments to understand client objectives, develop tailored proposals, and negotiate contracts that deliver measurable ROI.

Creative Storytelling: Build compelling sales presentations that leverage data, fan insights, and integrated marketing opportunities to maximize partner impact.

Relationship Management: Maintain strong relationships with sponsors, campus stakeholders, and community leaders through consistent communication and in‑person engagement.

Industry Expertise: Stay current on sports marketing trends, category developments, and best practices to position LSU as a leader in collegiate sponsorship innovation.

Activation Support: Work closely with LSU Sports Properties Service and Operation team as well as LSU Athletics internal teams to ensure flawless execution and delivery of partner assets.

Game Day & Event Presence: Represent LSU Athletics, LSU Sports Properties and Playfly Sports Properties with a high level of integrity, attitude and effort for designated home games, university events, and community functions.

Qualifications

Bachelor’s degree required.

3‑5 years of direct sales experience in the sports multi‑media environment required.

Experience with integrated and “conceptual” sales.

Ability to generate and present ideas/concepts succinctly and provide creative solutions to prospects/clients.

Outstanding communication skills are essential for interactions with clients, operational leaders and other senior executives.

Demonstrated professional sales presentation skills.

Physical Requirements & Travel

Ability to lift up to 50 lbs.

Ability to sit, stand, and walk‑up stairs.

This role takes place in an office setting and is a sedentary role.

Be available for game days and evening athletic events and coach shows.

Be available to travel for client presentations.

Accommodations
Playfly Sports is committed to the full inclusion of all qualified individuals, and as part of this commitment, Playfly Sports will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact recruiting@playfly.com.

We are unable to sponsor or take over sponsorship of an employment visa for this role at this time.

Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

EEOC & Diversity Statement
Playfly Sports affirms that inequality is detrimental to our associates, our clients, and the communities we serve. Our goal is to impact lasting change through our actions. Together, we unite for equality and equity. Playfly Sports is committed to equal employment opportunities regardless of any protected characteristic, including race, color, genetic information, creed, national origin, religion, sex, affectionate or sexual orientation, gender identity or expression, lawful alien status, ancestry, age, marital status, or protected veteran status and will not discriminate against anyone on the basis of a disability. We support an inclusive workplace where associates excel based on personal merit, qualifications, experience, ability, and job performance.

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