Senior Marketing Manager

YOUR IMPACT:

Own product positioning, value proposition, and messaging across key platforms and capabilities

Translate business strategy into clear, actionable go-to-market plans

Ensure alignment of messaging across product lines, campaigns, and target audiences

Lead development of integrated campaign strategies, including themes, audiences, and core messaging

Own campaign direction across multiple concurrent initiatives, ensuring consistency and impact

Prioritize and sequence campaign efforts based on business objectives and capacity

Partner closely with Business Development, Program, and Engineering teams to align messaging with customer needs and market opportunities

Serve as the primary marketing point of contact for key stakeholders, ensuring clarity and alignment throughout campaign development

Develop and oversee creation of sales enablement materials (pitch decks, one‑pagers, white papers, messaging frameworks, FAQs)

Ensure materials clearly communicate differentiated value and support revenue generation

Provide clear direction to campaign execution resources (internal team and external agencies) to ensure delivery aligns with strategy

Maintain oversight of campaign performance and adjust messaging or approach as needed

Ensure consistency of messaging and positioning across all channels and touchpoints

Establish and maintain standards for campaign planning, messaging frameworks, and deliverables

MINIMUM QUALIFICATIONS:

Bachelor’s degree with ten (10) or more years of experience in Marketing, Business Management, Communications, Journalism, Public Relations, or related field.

Five (5) years of leadership experience.

Travel up to 25% may be required, including internationally.

STANDOUT QUALIFICATIONS:

Master’s degree in marketing or business administration (MBA).

Existing relationships with US media outlets or trade publications.

Exposure to international media markets and multicultural engagement.

Graphic design experience.

Exceptional written and editing skills with a background in business writing, journalism, copy editing and original writing.

Strong project management and interpersonal skills.

Proficiency with various web‑based software applications including Microsoft Office Word, Excel, PowerPoint, SharePoint, etc.

Ability to manage multiple projects with competing and conflicting timelines and priorities.

Pay Range:

$118,700.00 - $211,300.00

Oshkosh Corporation is a merit‑based Equal Opportunity Employer. Job opportunities are open for application to all qualified individuals and selection decisions are made without regard to race, color, religion, sex, national origin, age, disability, veteran status, or other protected characteristic. To the extent that information is provided or collected regarding categories as provided by law it will in no way affect the decision regarding an employment application.

Certain positions with Oshkosh Corporation require access to controlled goods and technologies subject to the International Traffic in Arms Regulations or the Export Administration Regulations. Applicants for these positions may need to be "U.S. Persons," as defined in these regulations. Generally, a "U.S. Person" is a U.S. citizen, lawful permanent resident, or an individual who has been admitted as a refugee or granted asylum.

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