Marketing Operations Specialist

Position Overview
We are looking for data‑driven people to own and scale our digital marketing efforts across paid advertising, social media, search, and lead generation channels.

This role is responsible for developing, executing, and optimizing campaigns that drive qualified leads, customer acquisition, brand awareness, and revenue growth. You will manage advertising budgets, analyze performance data, identify growth opportunities, and continuously improve marketing effectiveness.

The ideal candidate combines analytical thinking, creativity, strong execution skills, and a deep understanding of modern digital marketing platforms.

We expect candidates to use AI in daily workflows across research, ideation, drafting, design iteration, quality checks, and delivery acceleration. AI usage is a core execution requirement, not optional tooling.

Primary Responsibilities

Build, launch, and manage Google Ads campaigns across Ajaia’s products, starting with AI training as the first product

Own keyword and competitor research; find the actual search language buyers use, separating informational from transactional intent

Match campaigns to the right landing pages and the full sales funnel, from top‑of‑funnel info seekers to bottom‑of‑funnel conversions

Drive measurable, low‑cost leads that convert, not vanity traffic

Work inside a repeatable, productized process so new products spin up by swapping product, pages, and keywords

Requirements

3+ years hands‑on Google Ads experience (certification is a baseline, not proof of skill)

Agency background managing multiple client accounts preferred; these tend to be the stronger doers

Can actually build ads, not just report: ad groups, settings, sitelinks, character limits, line 1/2/3 copy

Fluent English

Offshore client‑handling experience

Verifiable references: live client sites or campaigns we can independently screen

A doer who runs with the work; comfortable using AI in the workflow

Bonus: can automate reporting via Codex, which removes the need for a separate reporting manager

Benefits

Competitive base salary + performance incentives

Professional development opportunities

Paid time off (PTO)

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