Senior Creative Director, Art & Design, Brand and Creative Marketing, Warcraft |

Team Name: Marketing

Job Title: Senior Creative Director, Art & Design, Brand and Creative Marketing, Warcraft | Irvine, CA

Requisition ID: R026591

Job Description
Your Mission
Blizzard Entertainment is seeking a passionate and strategic Senior Creative Director - Art and Design to join the team behind one of the most iconic MMORPGs of all time, World of Warcraft. As a key member of our Brand Marketing Team - the storytellers of our brand - you will be dedicated to crafting narratives that inspire and resonate across the globe. You will create campaigns that capture hearts and minds, ensuring World of Warcraft’s presence is not only felt and remembered in every market but also re-establishes WoW’s place in the cultural zeitgeist.

We are looking for a creative visionary with a powerful art background who can lead the development of inspiring and cohesive external marketing campaigns that reflect WoW’s product and brand essence, connect with audiences on an emotional level, and can articulate the brand’s objectives through high-quality visual content.

As our Senior Creative Director – Art and Design , you will lead the creative direction and execution of global marketing campaigns for World of Warcraft’s expansion launches and ongoing content updates, with a heavy focus on the way our ideas manifest into visual reality. You will guide the development of design, illustration, animation, motion graphics, typography, and more, and in partnership with your teammates and cross‑functional partners, help set the vision for how Warcraft tells its story across all our platforms.

Most importantly, you’ll be the tip of the spear in visual excellence across Warcraft’s many manifestations, serving as a craft expert who is just as adept at explaining and contextualizing ideas as creating them. If Warcraft is your world and the stylus is your weapon, this role is meant for you.

What you bring to the table
Priorities can often change in a fast‑paced environment like ours, so this role includes, but is not limited to, the following responsibilities:

Creative Direction: Guide the development of visuals, messaging, and content that bring the brand story to life across all platforms.

Cultural Relevance: Focus on bringing the brand back to the forefront of cultural relevance, ensuring that campaigns resonate with the cultural zeitgeist.

Brand Consistency: Ensure that all external communications align with the brand’s voice, positioning, and strategic vision, maintaining a unified brand presence across all channels.

Global Campaign Consistency: Ensure that global campaigns are executed consistently across all territories, collaborating with Product Marketing to support local adaptations while maintaining the core brand message.

Provide high level guidance, iterative review and approval of Warcraft related materials in all franchise extensions.

Conceptualize and design for online ad campaigns while adhering to the visual quality of the brand.

Solve complex visual problems and turn them into beautifully clear designed solutions that reinforce the brand.

Build strong relationships with support cross‑functional partners, identify key creative leaders for partnership, and further shared creative values and goals.

Manage multiple projects from start to finish while keeping multiple stakeholders both in and out of the organization appropriately informed and engaged.

Minimum Requirements

8+ years of experience in art leadership as an Art Director, Designer, or Illustrator either in‑house or at a creative agency.

5+ years of experience in brand marketing.

3+ years of demonstrated people management experience.

Bachelor’s Degree in Art, Design, Marketing, related field or equivalent work experience.

Knowledge & Skills

Demonstrated successes collaborating with across departments and with external agencies.

Detailed project management skills and ability to maintain strategic view of all work.

Previous experience successfully managing creative people including designers and artists.

Key Attributes

Thinks broadly about communication challenges while helping to focus the thinking of others around clear objectives.

Has a sincere passion for branding, advertising and storytelling as well as games, comics, movies and media.

Exceptional verbal, written, and interpersonal communications skills for working with internal and external teams.

Extra Points

Creative Director experience.

Strong layout and design skills.

Broadcast media art direction experience.

Consumer product design and packaging design experience.

Illustration abilities.

Application Materials

Cover Letter is required.

Portfolio demonstrating relevant artistic skills required.

Only online artwork submissions will be accepted (e.g. website, blog or online album).

Rewards

Medical, dental, vision, health savings account or health reimbursement account, healthcare spending accounts, dependent care spending accounts, life and AD&D insurance, disability insurance.

401(k) with Company match, tuition reimbursement, charitable donation matching.

Paid holidays and vacation, paid sick time, floating holidays, compassion and bereavement leaves, parental leave.

Mental health & wellbeing programs, fitness programs, free and discounted games, and a variety of other voluntary benefit programs like supplemental life & disability, legal service, ID protection, rental insurance, and others.

If the Company requires that you move geographic locations for the job, then you may also be eligible for relocation assistance.

In the U.S. base pay range
In the U.S., the standard base pay range for this role is $111,960.00 - $207,270.00 Annual. These values reflect the expected base pay range of new hires across all U.S. locations. Ultimately, your specific range and offer will be based on several factors, including relevant experience, performance, and work location. Your Talent Professional can share this role’s range details for your local geography during the hiring process. In addition to a competitive base pay, employees in this role may be eligible for incentive compensation. Incentive compensation is not guaranteed. While we strive to provide competitive offers to successful candidates, new hire compensation is negotiable.

Equal Opportunity Employer
We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, gender identity, age, marital status, veteran status, or disability status, among other characteristics.

Accessibility Disclosure
We are committed to working with and providing reasonable assistance to individuals with physical and mental disabilities. If you are a disabled individual requiring an accommodation to apply for an open position, please email your request to accommodationrequests@activisionblizzard.com.

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