Brand Manager

A high-growth consumer products company is seeking a Brand Manager to support marketing strategy, brand planning, and integrated campaign execution across a portfolio of established and emerging products.

This role will help develop and execute brand marketing plans, track business performance, monitor market trends, and partner cross-functionally to drive consumer engagement, retail demand, and brand growth.

This role is on-site in Riverside / Corona, CA. Formal relocation package is available

Key Responsibilities

Support the development of annual brand plans, marketing strategies, and consumer programs informed by data, insights, and business performance.

Track and analyze monthly brand/category performance, identifying opportunities, risks, and growth drivers.

Partner with insights, sales, category management, commercialization, and marketing teams to develop compelling brand stories and go-to-market materials.

Lead campaign and program execution across digital, social, retail, content, and consumer engagement channels.

Manage project workflows, timelines, budgets, and cross-functional communication for brand initiatives.

Contribute fresh ideas for brand programs, product support, and consumer-facing marketing efforts.

Ideal Background

5+ years of marketing or brand management experience.

CPG experience is a must, food / bev experience preferred.

Strong understanding of brand planning, performance reporting, campaign execution, and cross-functional project management.

Experience using data and insights tools such as Nielsen, Circana/IRI, or similar platforms preferred.

Comfortable working in a fast-paced, entrepreneurial environment with shifting priorities.

Compensation
Estimated base salary range:

$85,000–$110,000 , depending on experience, qualifications, and location. Relocation package available.

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