Associate Director, HCP Marketing, Peer to Peer Education & Congress

About the Role / Responsibilities

Own and execute innovative HCP educational initiatives (personal
on-personal promotion, peer‑to‑peer engagement, national speaker bureau programs, and congress strategy) with Medical Communications (MedComm) and external agencies.
Build and manage a National Speaker Bureau; identify, contract, and develop KOL speakers.
Lead annual Speaker Bureau training; ensure compliant, on‑label training.
Identify and champion new peer‑to‑peer engagement formats.
Lead national/regional medical congress presence (strategic planning to on‑site execution).
Coordinate congress activities: booth design, digital/print assets, scientific presentations, content development, and HCP engagements.
Define and report success metrics.
Serve as primary brand liaison to the MedComm Agency of Record.
Partner with Legal, Regulatory, Compliance, and Medical Affairs to ensure compliant, on‑brand execution.
Manage program spend to budget with the financial business partner; foster compliance across initiatives/vendor relationships.
Qualifications

Bachelor’s degree + 5+ years in pharmaceutical/biotech brand management or marketing (commercial results track record).
Strongly preferred: HCP personal and non-personal promotion experience.
Preferred: experience with nationally recognized KOLs and managing external partners; specialty disease area experience.
Plus: sales experience.
Proven marketing strategy/tactics delivery; cross-functional collaboration; relationship-building/influencing without authority.
Travel

Occasional domestic travel (~10%).
Pay Range

$155,000.00–$201,500.00 annually.
Highlights (U.S. offerings)

Medical/dental/vision + mental health support (incl. Employee Assistance Program).
Paid time off, wellbeing reimbursement, 401(k) match, equity awards, ESPP.
Life/disability insurance, learning programs.

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