K-12 Adoptions Marketing Lead: Multi-Channel Campaigns

Cengage Group is looking for an Adoptions Marketing Manager to support their K–12 School team by designing and executing marketing campaigns aimed at driving engagement and pipeline growth. In this role, you will partner with various teams to create targeted campaigns that reflect current trends in K–12 education.
The ideal candidate has at least 3 years of B2B marketing experience, particularly in the education sector, and a strong understanding of demand generation. This role involves collaborating with sales teams and optimizing campaign performance based on analytics.

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