Temporary Director Programmatic Activation - Software

We are OMD, Cannes Lions 2024 Media Network of the Year, RECMA's Best-Performing Media Network Globally, and COMvergence's #1 Global Agency Network. As the world’s largest media network, with more than 12,000 people working in over 100 countries, we excel at making better decisions, faster. By combining innovation, creativity, empathy, and evidence, we help clients move faster, reach further, and take smarter risks in a world full of opportunities
We pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. When working with our clients, we put ourselves in the shoes of the consumer in order to see the world through their eyes. We focus on finding greater empathy with the consumer so as to uncover insights and opportunities that deliver more valued and valuable connections.
What You Can Expect:
Our success is underwritten by our core principles:

Dynamic diversity. Bringing diversity of perspective, skillset, and background, as well as the mix of ages, genders, ethnicities, skillsets & backgrounds.
Radical collaboration. Connecting a diverse group of people through instinctive structures, skills and mindsets.
Rapid prototyping. Fostering a mindset of curiosity in which our people are always building, testing, evolving and retesting hypotheses.

All of which is underpinned by a commitment to total transparency.
Qualifications:

8+ experience in digital with heavy programmatic and direct media skills – equal parts technically savvy and strategic
Deep Technical expertise on all things data and digital.
Provides omni-channel perspective and know-how. While a core deep digital expertise is critical, be able to apply across channels to off/online mediums
Comes from a place of core
ative Digital and data centricity.
Strong technical knowhow/implementation as well as high level strategy and creative tactics as well as vertical/horizontal (across mediums, marketing etc.)
Passionate about changes in the marketplace and eager to share updates regularly to inform clients and be a ‘go-to’ resource on all things media
Highly responsive to crucial demands/requests

Responsibilities:

Campaign Planning and Execution
Provide additional value within self-serve DSP partners through the evaluation of campaign strategy, optimizations, reporting and measurement provided by the DSP partners; delve into campaign setup in-platform; and develop learnings and opportunities for future campaigns (post-mortems)
Support activation team with direct IO partnership evaluation, planning, and execution.
Drive media activation thought leadership within the holistic process in partnership with the SME.
Focus on programmatic innovation and be a champion for the program.
Support agency partners and activation team in building strong holistic campaigns.
Expand programmatic (PMP, PG) and direct buying opportunities as applicable by campaign.
Review of new solutions and partners as applicable.
Lead Roadmap, Learning Agenda and Engagement Model for the Programmatic and Direct channels
Supports programmatic adoption across the agency.
Updates SME on new developments across advertiser operating models.
Help to identify and lead/pilot innovative opportunities (e.g. advanced TV, cross-channel planning, etc.).
Co-Lead partner QBRs and bi-annual programmatic program reviews.
Responsible for growing the programmatic knowledge and skill set across OMD.
Works in facilitating training and knowledge share across IM & agency with SME counterpart.

Compensation Range: $90,000 - $215,000 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on relevant experience, other job-related qualifications/skills, and geographic location (to account for comparative cost of living). The Company reserves the right to modify this pay range at any time. For this role, Benefits include: health/vision/dental insurance, 401(k), Healthcare Flexible Spending Account, Dependent Care Flexible Spending Account, vacation, sick, personal days, paid parental leave, and paid medical leave, STD/LTD insurance benefits.
OMD is An Equal Opportunity/Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or veteran status, age or any other federally protected class.
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