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Media Supervisor

Jobtailor · New York, NY, USA ·

Pay:
75.000 - 105.000
Job type:
Full Time


Utilize an understanding of consumer journey management in the development of data-driven and scalable media plans

Analyze performance data to identify key trends, extract actionable insights, and communicate findings clearly and effectively to clients

Lead day-to-day reporting analyzing both raw and refined data sets to draw actionable conclusions

Own projects from initiation to completion, managing timelines, deliverables, and client relationships while ensuring alignment with strategic goals and high-quality execution

Understand client goals to organize them into well-supported media recommendations & strategies, ensuring alignment with target audiences

Craft and execute media plans, including skilled negotiation, media buying, and campaign reporting and analysis

Lead the day-to-day success of client relationships, providing effective communication, end-to-end project management, and creative problem-solving

Participate in strategic planning processes, including budget allocation and persuasive presentation creation

Build tactical plans from RFP to final presentation, ensuring precision and creativity.

Create and confidently present strategic proposals and client povs, collaborating with internal teams

Assume shared responsibility for campaign planning, demonstrating expertise in market and audience dynamics

Coordinate with Digital, Traditional, Paid Search and Paid Social, and Analytics teams to enhance campaign effectiveness and maximize conversion

Direct the workflow of Planning, Activation & Paid Search and Paid Social teams, ensuring adherence to best practices and strategic optimizations

Act as a main point of contact with adtech partners, inventory suppliers, and data providers, helping to drive roadmaps

Cultivate strong relationships with clients and media vendors, exploring new opportunities and leading testing initiatives.

Manage day-to-day financial responsibilities including billing and actualization

Requirements

4-7 years media planning/buying.

2+ years’ experience at a hands-on agency

2+ years managing & mentoring media planning & buying teams

2+ years with account / client services and/or project management responsibilities

1+ years in managing reporting including analyzing both raw and refined data sets

Digital technical experience ( GA4, Google Ads, Google Campaign Manager and Looker/Data Studio as well as Affiliates, trafficking and tagging QA)

Hands-on experience with media channels including Digital Display, Digital Video, Paid Social, Programmatic

Experience Planning & Buying Traditional media (TV, Print, and Out-of-Home) strongly preferred

Strong experience optimizing campaigns for conversion-focused KPIs, including ROAS, ROI, CPA, etc.

Working knowledge of DTC and Financial verticals a plus

Ability to organize and prioritize work and deliver with a sense of urgency

Ability to operate in undefined areas (“gray areas”) with the ability to adapt to changing priorities and multiple tasks

Ability to work autonomously yet seek counsel when necessary

Strong ability to juggle multiple tasks while maintaining extraordinary attention to detail

Proficient to advanced skills with Microsoft Excel and PowerPoint and/or Google Sheets/Slides.

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