SOURCiS, Inc. is hiring: Google Ads PPC Specialist in Folsom

Benefits 401(k)
401(k) matching
Dental insurance
Opportunity for advancement
Paid time off
Google Ads (PPC) Specialist Location: Sacramento, CA • Job Type: [Full-Time / Part-Time] • Compensation: [$28+] + Dental + 401K
Job Summary We are seeking a data-driven Google Ads Specialist to join our team in Folsom, Sacramento. In this role, you will be responsible for the end-to-end management of paid search campaigns, from initial strategy and keyword research to execution, optimization, and reporting. The ideal candidate lives and breathes ROI and knows how to navigate the evolving landscape of AI-driven bidding and GA4 tracking.
Responsibilities Strategy & Setup: Design and launch high-performing Google Ads campaigns (Search, Display, Performance Max, and Remarketing).
Optimization: Perform daily account management, including bid adjustments, negative keyword mining, and ad copy testing.
Local Market Targeting: Optimize campaigns specifically for Medical Tourism (bariatrics and plastics) in Mexico.
Tracking & Analytics: Ensure accurate conversion tracking using Google Tag Manager and GA4 .
Reporting: Prepare and present monthly performance reports using Looker Studio, providing actionable insights rather than just "vanity metrics."
Collaboration: Work closely with the creative team to develop high-converting landing pages and ad assets.
Qualifications Experience: 2+ years of dedicated experience managing Google Ads accounts with a proven track record of hitting ROAS/CPA targets.
Certifications: Current Google Ads Search and Measurement certifications are required.
Technical Skills: Deep proficiency in Google Ads Editor, Google Analytics 4, and Microsoft Excel/Google Sheets.
Communication: Strong written and verbal communication skills; ability to explain complex PPC concepts to clients or stakeholders.
Location: Must be based in or near the Sacramento area.

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