Strategy and Operations Lead, Media Effectiveness, Go-to-Market

Strategy and Operations Lead, Media Effectiveness, Go-to-Market
Location possibilities: Toronto, ON, Canada; Belo Horizonte, State of Minas Gerais, Brazil; New York, NY, USA; Atlanta, GA, USA; Chicago, IL, USA; Mountain View, CA, USA; Los Angeles, CA, USA; Boulder, CO, USA; San Bruno, CA, USA; San Francisco, CA, USA; Sunnyvale, CA, USA .

Overview
In this role within the Product Go-to-Market (GTM) Team, you will accelerate and defend Large Customer Sales (LCS) business growth across the region by developing and adopting products, tools, and best‑practice programs. You will be responsible for measurement product adoption, business growth, and ensuring critical product adoption and future‑proofing the AMER business.

Responsibilities

Lead projects for measurement, focused on media effectiveness (e.g., experimentation and incrementality, marketing mix models) at the Americas scale that shape the future operating model and support long‑term business priorities; oversee multiple opportunities and design organization‑wide processes.

Define, align upon and execute against priority regional product objectives and key results (OKRs), activation priorities, metrics, and strategies; build governance systems to diagnose, discuss, and progress against key business growth goals.

Work with internal stakeholders (Sales, Go‑to‑Market, Marketing) cross‑functionally to deliver solutions that meet business objectives; influence global stakeholders to build solutions for regional needs.

Conduct in‑depth analysis of media effectiveness products and impacted business growth data to identify trends, insights, and intelligence to support decision making and activation.

Qualifications

Bachelor's degree or equivalent practical experience.

6 years of experience in a management consulting, sales operations, business strategy or corporate advisory role.

Preferred Qualifications

Experience in sales or product strategy in traditional or digital advertising.

Experience in measurement, particularly experimentation, incrementality, or marketing mix models.

Ability to translate product offerings into sales‑facing value propositions in line with customer business and marketing objectives with a customer‑focused mindset.

Excellent communication skills and ability to present concepts to audiences.

Excellent problem‑solving and investigative skills, with a track record of building trusted relationships with executive stakeholders.

Benefits
Canada: $156,000 - $160,000 (CAD) + 15% bonus target + equity + benefits
US: $152,000 - $222,000 (USD) + 15% bonus target + equity + benefits

Equal Opportunity
Google is a proud equal opportunity and affirmative action employer. We are committed to building a workforce that is representative of the users we serve, creating a culture of belonging, and providing an equal employment opportunity regardless of race, creed, color, religion, gender, sexual orientation, gender identity, national origin, disability, age, veteran status, and other protected categories.

Google is a global company and, in order to facilitate efficient collaboration and communication globally, English proficiency is a requirement for all roles unless stated otherwise in the job posting.

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