Deb Haaland for Governor: Deputy Digital Director

Deb Haaland for Governor: Deputy Digital Director
LOCATION
Albuquerque, NM, 87108

SALARY
$7000 - $7500 (Monthly)

HEALTHCARE
Employer-sponsored health insurance offered

ARENA-TRAINED STAFF
This role was posted by Arena-Trained employer.

DESIRED SKILLS
Managed email programs, Worked with creators/influencers

COMPANY
Deb Haaland for Governor

DEPARTMENT
Digital

EMPLOYMENT TYPE
Campaign

MINIMUM LEVEL OF EXPERIENCE
Departmental Staff Manager (overseeing staff within a specific department, and/or reporting to a Department Director. Ex: Deputy Data Director, Regional Organizing Director, GOTV Director)

APPLICATION INSTRUCTIONS
To apply, please email maggie@debhaaland.com with your resume, a brief description of why you are interested, and any work examples that speak to your familiarity/experience.

APPLICATION LINK
maggie@debhaaland.com

JOB DESCRIPTION
Job Description: Deputy Digital Director

Deb Haaland for Governor of New Mexico is seeking an experienced, organized and passionate team player to serve as a Deputy Digital Director on our Digital team for the 2026 cycle. We’re looking for a motivated digital strategist ready to help elect the first Indigenous woman governor in the country. This is a full-time, in-person position based in Albuquerque, New Mexico. This individual will report to the Digital Director.

Salary range: $7,000 - $7,500/month commensurate with experience. Health, vision, and dental insurance are included with Employee premiums covered 100% by Deb for New Mexico.

To apply, please email maggie@debhaaland.com with your resume, a brief description of why you are interested, and any work examples that speak to your familiarity/experience.

Who You Are:

You’re collaborative, highly organized, and thrive in a fast-paced environment

Strong writer and communicator with attention to tone, detail, and accuracy

Skilled at managing multiple projects and collaborating across teams

You’re a strategic thinker who can balance creative execution with data-driven decision-making

Analytical thinker comfortable interpreting social//fundraising performance

Responsibilities include (but are not limited to):

Digital Fundraising

Help to draft and produce compelling fundraising emails, texts, ads

Coordinate with campaign’s digital agency on fundraising programs

Track, analyze, and report on digital fundraising performance

Develop creative fundraising concepts and test new ideas

Manage calendars, approvals, and execution for digital fundraising campaigns

Support budget planning and digital performance tracking

Other responsibilities as designated

Digital Creative

Help develop and execute the campaign’s social media strategy

Build and maintain relationships with content creators, influencers, and digital partners to expand the campaign’s reach and engagement

Create toolkits and shareable materials for supporters and partners

Manage and mentor team members

Monitor analytics to optimize engagement and reach

Coordinate rapid-response and creative content development

Collaborate with other departments to align and shape messaging

Other responsibilities as designated

Qualifications:

2–3 cycles in a digital role for a campaign, organization, or PAC focused on social media, digital fundraising, or both

Proven ability to write, edit, and proof compelling content that drives action and conveys overarching messaging

Experience with fundraising platforms (ActBlue), CRMs (NGP/VAN), and broadcast text systems (e.g., Switchboard)

Experience writing, approving, editing for a digital fundraising program

Experience managing social platforms, online communities, or rapid-response

Comfortable analyzing social and fundraising performance metrics

Strong organizational and project management skills; able to juggle multiple priorities

Willingness to work evenings, weekends, and travel throughout New Mexico

Familiar with: NGP/VAN, ActBlue, Google Workspace

Access to a car and valid driver’s license

Spanish-speaking or ties to New Mexico a plus

Resumes will be reviewed as they are received and selected candidates will be contacted for an interview on a rolling basis.

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