Director of Sales & Marketing

SUMMARY DESCRIPTION
The Director of Sales & Marketing works closely with the General Manager and corporate team to determine appropriate sales strategies in all market segments towards maximizing the hotel revenues. They are also responsible for a maximum of occupancy of conferences and banquettes in order to optimize general business opportunities.

The DOSM creates sales targets and networks business relations to corporate clients, tourist offices, etc. This position will focus heavily in the Upper Upscale and Luxury Agency Sales and will have additional selling responsibilities with miscellaneous targeted agencies. They are responsible for observing the market, identifying trends, and monitoring the main competitors creating sales targets from these observations.

ESSENTIAL DUTIES

Develops and implements strategic sales plans and forecasts to achieve hotel occupancy goals.

Develops and manages sales operating budgets.

Plans and oversees advertising and promotion activities

Develops and recommends pricing strategy to produce the highest market share.

Achieves satisfactory profit/loss ratio and market share in relation to economic trends.

Establishes and maintains relationships with corporate clients, industry influencers and neighbors.

Guides preparation of sales activity reports and presents to executive management.

Directs sales forecasting activities and sets performance goals accordingly.

Directs staffing, training, and performance evaluations to develop and control sales programs.

Ambassador for the brand at trade association meetings, etc.

Meets with key clients maintaining relationships and negotiating and closing deals.

Analyzes and controls expenditures to conform to budgetary requirements.

Prepares periodic sales report showing sales volume, potential sales, and areas of proposed sales expansion.

Reviews and analyzes sales performances to determine effectiveness.

Liaise with management and operating departments to ensure we live up to the service promise to our guests.

Resolve guest concerns handling all interactions with the highest level of hospitality and professionalism, whilst accommodating special request if possible in a timely manner.

Other duties as requested by management or ownership

MORE SPECIFICS ON THE JOB

Implementing all sales department changes/recommendations.

Maintains a consistent corporate image throughout all events.

Assists other departments within the hotel to identify key trend for competitiveness.

Monitors competitor sales activities.

Champion our core values by adopting an open and consultative style of leadership and peer communication to provide a role model for all staff that inspires employees to make a positive contribution to the business.

Ensuring compliance with all Hotels' policies and procedures.

Excellent decision making ability.

Deliver excellence in customer service

MINIMUM REQUIREMENTS

Must have experience selling within the luxury agencies. Contacts and referrals a must.

Must be a self-starter with an entrepreneurial spirit

Must be able to make strategic business decisions

Ability to multitask, work in a fast paced environment and have a high level attention to detail.

Strong verbal and written communication skills in English.

Excellent interpersonal, communication & presentation skills.

Maintain positive and productive working relationships with other employees and departments.

Ability to work independently and to partner with others to promote an environment of teamwork.

Ability to maintain client relationships.

Must be customer focused.

Must possess strong presentation skills.

Must be results driven.

Ability to work in a professional office using the appropriate technology i.e. computers, telephone, etc.

Must have an upbeat, energetic, authentic, and professional attitude.

Education

At least five years of progressive experience in a hotel sales or a related field required; or a 4-year college degree in sales, marketing or business administration required; a master's degree in sales marketing or business administration preferred but not required and minimum one year of related experience.

Knowledge

Fluency in English - both written and spoken, additional languages a plus Previous experience working in a hotel

Skills

Basic computer skills - Microsoft Outlook, Word, Excel, PowerPoint Experience with Opera a plus but not required

Physical

Must be able to move about easily. Must be able to lift up to 25 pounds. May be required to sit or stand for extended time periods.

Salary

$150k-$170 per annum + Bonus

The statements in this job description are intended to represent the key duties and level of work being performed. They are not intended to be ALL responsibilities or qualifications of the job and are subject to change or modification without prior notice. This position is classified as non‑exempt (per the Fair Labor Standards Act) and is not subject to overtime, by Federal and State Regulations.

This job specification should not be construed to imply that these requirements are the position's exclusive standards. Incumbents will follow any other instructions and perform related duties as their supervisor may require.

The Hotel is an Equal Opportunity Employer. All employment decisions are to be made without regard to race, color, age, sex, gender, sexual orientation, gender identity or expression, pregnancy, religion, creed, marital status, transgender status, partnership status, familial status, national origin/ancestry, alienage or citizenship status, mental or physical disability or medical condition, handicap, military status, veteran's status, genetic information, unemployment status, status as a victim of domestic violence, status as a victim of sex offenses or stalking, employment status, sexual or reproductive health decisions, or any other status protected by federal, state, or local law ("Protected Characteristics").

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