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Droga5 Senior Social Copywriter

Accenture · New York, NY, USA ·

Pay:
110.000 - 165.000
Job type:
Full Time

Overview
Senior Social Creative with a copy focus is responsible for writing and making copy for social content across platforms. The role combines concepting and execution; you lead ideas and craft content that feels native to a feed and authentic to a brand.

What you’ll do

Ideation & Concepting: Generate sharp, original ideas for social content — from reactive moments to hero campaign executions — rooted in cultural insight and platform-native thinking

Develop concepts across formats: short-form video, carousels, stories, comment-section plays, influencer briefs, and beyond

Push creative beyond the safe and expected; bring a genuine POV to every brief

Collaborate closely with design, strategy, and production to develop ideas that are as strong visually as they are conceptually

Writing & Making

Write copy across all social formats and platforms — captions, scripts, on-screen text, voiceover, headlines, influencer talking points

Script and produce short-form video content, from concept through edit, with a deep understanding of what works natively on TikTok, Instagram, and YouTube

Be hands-on: shoot, record, edit, and publish content when the moment calls for it — lo-fi, fast, and real

Develop brand voice guidelines and copy frameworks that ensure consistency across platforms and contributors

Stay deeply current with language, formats, and humor that resonate on each platform

Brand & Cultural Fluency

Build and maintain an intimate understanding of each client’s brand voice, visual identity, and audience

Monitor cultural trends, platform shifts, and internet moments to identify reactive and proactive creative opportunities

Contribute to creative presentations and thought leadership that help clients understand the power of social-first thinking

What you’ll need

5+ years of experience in a creative role with a copy focus, at an agency or in-house brand team with a strong social practice

A portfolio that proves you can concept, write, and make — not just ideate

Preferred Qualifications:

Deep fluency in TikTok, Instagram, YouTube, and emerging platform formats

Ability to write across registers: funny, sincere, provocative, informational — whatever the brand and moment demand

Experience scripting and producing social video content, including self-directed lo-fi shoots

A collaborative spirit and comfort working in cross-functional teams at speed

Genuine curiosity about culture — you’re online, noticing, inspired

Experience with generative AI tools for ideation and content creation is a plus

Compensation and Benefits
Compensation varies by location and experience. Accenture provides a range of benefits including medical, dental, vision, life, long-term disability, a 401(k), bonus opportunities, paid holidays, and paid time off. See benefits information here: U.S. Employee Benefits | Accenture.

Role-specific salary ranges are listed by location.

Accommodation and Equal Opportunity

Requesting an Accommodation: Accenture is committed to equal employment opportunities for persons with disabilities or religious observances. If you require accommodation to perform essential functions, you will participate in our accommodation process. Accommodations during recruiting are not a guarantee of future accommodations.

Equal Employment Opportunity Statement: We believe no one should be discriminated against for differences. Our employment decisions are made without regard to protected characteristics. Our diversity helps us serve clients and communities.

Other Employment Statements: Applicants must have work authorization in the US. Some roles may require sponsorship. Background checks and pay transparency policies apply.

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