Sr. Integrated Marketing Specialist - SH

Application window closes July 19, 2026.

Role Overview
The Integrated Marketing Specialist supports the planning, execution, and optimization of integrated marketing campaigns for the Medtronic Structural Heart portfolio.

This role partners closely with cross‑functional teams in product management, medical education, clinical, legal, regulatory, and creative to develop and deliver cohesive, multi‑channel campaigns that advance business objectives. The specialist will help drive best‑in‑class marketing communications by contributing to campaign strategies and execution across key channels, including messaging, internal communications, digital, social media, print, and events.

The ideal candidate is a proactive, forward‑thinking planner with strong project management skills and a growth mindset. Success in this role requires the ability to anticipate challenges, adapt quickly in a fast‑paced environment, use data to inform decisions, and continuously identify opportunities to improve performance and impact.

Key Responsibilities

Support the development of campaigns with established objectives and KPIs, execution of tactics, and measurement of integrated marketing campaigns across multiple channels to support product launches, brand initiatives, and business growth.

Assist with campaign planning by building timelines, coordinating deliverables, identifying risks, and helping ensure projects launch on time and on budget.

Contribute to development and refinement of compelling messaging and content for clinicians, patients, and key stakeholders, aligned to brand strategy, business objectives, and regulatory requirements.

Collaborate with cross‑functional partners including product management, legal, clinical, regulatory, and creative teams to execute cohesive marketing initiatives.

Manage digital marketing tactics and assets, including websites, email campaigns, social media content, and paid media programs, optimizing for engagement and conversion.

Support product launches, brand campaigns, and strategic growth initiatives through coordinated execution and stakeholder alignment.

Coordinate with external agencies, vendors, and internal creative teams to ensure deliverables are high quality, on brand, cost‑effective, and strategically aligned.

Clearly communicate marketing objectives, timelines, key messages, and deliverable requirements to project stakeholders and creative partners.

Ensure all marketing activities comply with internal processes, quality standards, legal requirements, and regulatory guidelines.

Monitor campaign and market performance, adapting tactics as needed to respond to changing business needs and opportunities.

Must Have

Bachelor’s degree in marketing, communications, business, or a related field.

4+ years of relevant experience (healthcare, medical device, or highly regulated industry preferred).

Experience supporting integrated marketing campaigns across multiple channels.

Nice to Have

Demonstrated ability to proactively identify challenges and recommend solutions.

Proven track record as a forward‑thinker and strategic planner, with the ability to manage complex projects and cross‑functional teams.

Comfortable operating in a fast‑paced, dynamic environment; able to pivot quickly and effectively when priorities change.

Excellent written and oral communication skills.

Creative thinker with strong problem‑solving skills.

Strong project management skills with the ability to manage multiple priorities and deadlines simultaneously.

Working knowledge of social channels and strategies including paid, organic, and programmatic.

Experience with developing objectives, work plans and metrics that are aligned with business objectives.

Physical Job Requirements
Employees in this role are regularly required to be independently mobile, interact with a computer, and communicate with peers and co‑workers.

U.S. Work Authorization & Sponsorship
Roles below the Principal level require candidates to possess unrestricted U.S. work authorization at the time of hire and for the duration of employment.

Benefits & Compensation
Competitive salary range for U.S. (excl. Puerto Rico) locations: USD $94,400.00 – $141,600.00.

The position is eligible for a short‑term incentive called the Medtronic Incentive Plan (MIP).

Benefits for employees working 20+ hours per week include health, dental, vision insurance, Health Savings Account, Flexible Spending Account, life insurance, long‑term disability leave, dependent daycare spending account, tuition assistance/reimbursement, and a global wellness program.

All full‑time employees receive a 401(k) plan with employer match, paid time off, paid holidays, an Employee Stock Purchase Plan, and an Employee Assistance Program. Additional benefits include incentive plans, short‑term disability, and non‑qualified retirement plan supplements.

Equal Employment Opportunity
It is the policy of Medtronic to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, Medtronic will provide reasonable accommodations for qualified individuals with disabilities.

Other Information
Medtronic participates in the federal E‑Verify program.

#J-18808-Ljbffr