Digital Marketing Intern, Chartwells Higher Ed / University of Minnesota - Minne

Location
We are hiring for a Digital Marketing Intern position to start in August .

Address: 515 Delaware St Se Minneapolis, MN (online applications accepted only).

Schedule: To be determined based on class schedule and business needs.

Pay Rate: $17.75 per hour.

General Description
As the Digital Marketing Intern , you will lead M Food Co.'s student-facing digital storytelling lane by creating engaging content that highlights the student dining experience across residential dining halls, retail locations, meal plan promotions, catering, and special events.

Rather than serving as general marketing support, this role owns M Food Co.'s digital content pipeline with support from the Marketing Team, from capturing photos and videos to supporting social media, email marketing, and campaign reporting. Working closely with the Director of Marketing & Communications and the Marketing & Sustainability Manager, you'll help transform everyday dining experiences into compelling content that connects with University of Minnesota students.

You’ll also play an important role in measuring the success of marketing efforts by helping track engagement, compiling campaign results, and creating recap reports that inform future strategies.

This internship is ideal for students interested in digital marketing, social media, communications, photography, videography, content creation, or brand marketing.

Requirements

Excellent written and verbal communication skills

Strong organizational skills and attention to detail

Comfortable photographing and filming students, food, and events

Familiarity with Instagram, TikTok, Facebook, LinkedIn, and emerging social media platforms

Understanding of current social media trends and digital storytelling

Basic experience with Canva, Adobe Creative Suite, CapCut, or similar creative software preferred

Ability to work independently while managing multiple projects

Comfortable appearing on camera when needed

Photography and/or videography experience is preferred but not required

Primary Job Responsibilities

Social Media Content

Own day-to-day content creation by:
- Capturing photos and videos across dining halls, retail locations, and special events
- Creating engaging content that showcases campus dining experiences
- Assisting with short-form video production and trend‑based content
- Supporting social media scheduling and content planning
- Maintaining an organized library of marketing photos and videos

Event Content Coverage

Serve as the primary content creator for M Food Co. events by:
- Capturing event photography and video
- Documenting behind‑the‑scenes moments
- Recording student reactions and testimonials
- Identifying real‑time social media opportunities during events
- Collaborating with the Event Interns to ensure key moments are documented

Digital Communications

Support M Food Co.'s digital communication channels by:
- Leading weekly student‑facing newsletter development, formatting, and digital content needs with support from the Event Interns, Ambassadors, and the Marketing Team
- Supporting the monthly client newsletter by contributing photos, visual assets, digital performance updates, and content support as assigned
- Creating graphics and visual assets for email campaigns
- Supporting Dine on Campus website updates as needed
- Assisting with digital promotional campaigns throughout the academic year

Campaign Reporting & Analytics

Help measure marketing success by:
- Tracking social media engagement and campaign performance
- Assisting with monthly digital marketing reports
- Compiling event and campaign recap documents
- Organizing photos, videos, and performance metrics for future use
- Identifying trends and insights to improve future marketing efforts

Cross‑Team Collaboration

Collaborate with Event, Boost, Retail, Wellness, Ambassadors, and other Marketing Team members

Support major initiatives including Welcome Week, Milestones, Love at First Bite, Taste of Home, Fuel Up for Finals, ImpactFul, and additional campus campaigns

Assist with creative brainstorming and campaign planning meetings

Learning Objectives

By the end of this internship, students will develop a professional content portfolio featuring photography, videography, graphics, and digital campaigns.

Gain experience managing content across multiple digital marketing channels.

Learn best practices for social media strategy and content planning.

Build skills in digital analytics and marketing performance reporting.

Strengthen storytelling, visual communication, and brand marketing skills.

Understand how digital marketing supports student engagement, brand awareness, and business objectives.

Paid Intern Position (Note)
Paid intern; however, not eligible for paid time off (PTO) or benefits such as medical, dental, vision, etc.

Our Commitment to Diversity and Inclusion
Compass Group is an equal opportunity employer. At Compass, we are committed to treating all applicants and associates fairly based on their abilities, achievements, and experience without regard to race, national origin, sex, age, disability, veteran status, sexual orientation, gender identity, or any other classification protected by law.

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