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National Marketing Lead — AI-Driven Campaigns

PVH (Tommy Hilfiger/Calvin Klein) · Chicago, IL, USA ·

Pay:
113.572 - 153.590
Job type:
Full Time

BCBS Plans seeks a Marketing Leader to drive development and execution of national initiatives across multi-channel campaigns. You will oversee content creation, messaging frameworks, and brand guardrails while partnering with plans and stakeholders for enterprise-wide alignment.
The role requires 7+ years in marketing/communications planning, strong writing skills, and familiarity with AI-enabled marketing tools to enable scalable, data-driven campaigns.

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