Principal Customer Marketing Specialist

Principal Customer Marketing Specialist
At Solstice Advanced Materials, you will drive integrated campaign execution, including paid media, events, and content generation as part of the commercial team responsible for growth and customer retention. Your impact will focus on customer engagement, thought leadership, and demand generation. The ideal candidate will combine strategic thinking with a hands‑on approach to execute multi‑channel campaigns that cost‑effectively drive new customer acquisition and retention.

This global role focuses on driving business results with global customers, requiring proven B2B experience, preferably in specialty chemicals or manufacturing. Experience with project or traffic management, agency management, and a demonstrable history of executing customer‑facing marketing activities is essential.

Location: Morris Plains, NJ or Houston, TX. Reports to the Senior Director of Customer Marketing, Refrigerant and Applied Solutions (RAS).

Responsibilities

Lead the development and execution of materials and promotions for marketing campaigns, including email, social media, case studies, white papers, and customer events.

Create campaign plans including content calendars, media promotions, nurture sequences, and budgets from conception through execution and performance tracking.

Manage stakeholder communications, sales enablement collateral, and the digital asset library.

Collaborate with cross‑functional teams, including sales and product management, to understand customer needs, value proposition, personas, and the customer decision journey to develop targeted marketing campaigns.

Manage external nurture activities that drive lead conversion for digital and live experiences (conferences, trade shows, meetings and events), ensuring a seamless and personalized experience across all touchpoints.

Capture key performance indicators (KPIs) and measurements of campaign return on investment (ROI), interfacing with internal agency and regional marketing colleagues for comprehensive reporting.

Utilize marketing automation tools and CRM systems to monitor and optimize campaign performance and track customer interactions.

Manage relationships with external vendors and agencies, ensuring deliverables are met on time and within budget.

Work with creative services to develop compelling marketing collateral and assets.

Qualifications

Minimum of 7 years of proven track record in delivering results through planning, managing, executing and measuring broad‑based marketing initiatives in a B2B environment.

Minimum of 7 years of experience with effective external marketing to customers, content development, and promotional tactics.

Proficiency in Microsoft 365.

Business writing and editing skills.

Proven project coordination skills and experience with cross‑functional teams.

Must be able to travel 10–25% to attend events and customer meetings.

We Value

Experience with marketing automation tools and CRM systems such as Salesforce, Marketo and Adobe.

Proficiency in PowerBI, PowerAutomate and PowerApp platforms.

Understanding of a two‑step distribution model and channel marketing strategies.

Strong analytical skills with the ability to interpret data, measure results, and make data‑driven decisions; previous experience with corporate reporting of campaign results and customer/market trends.

Results‑oriented mindset; driven by achieving measurable outcomes and exceeding targets.

Innovative and creative thinking; encourage new ideas and approaches to drive continuous improvement.

Customer‑centric mindset; prioritizing understanding and meeting the needs of customers.

Organizational and problem‑solving skills to successfully support multiple projects simultaneously.

Budget planning and administration experience.

Compensation
The annual base salary for this position is $169,316–$211,645. Solstice considers various factors such as scope of responsibilities, candidate experience, education, skills, and market conditions when extending an offer.

Benefits Of Working For Solstice Advanced Materials
The comprehensive benefits package includes employer‑subsidized Medical, Dental, Vision, and Life Insurance; Short‑Term and Long‑Term Disability; 401(k) match; Flexible Spending Accounts; Health Savings Accounts; Employee Assistance Program; Educational Assistance; Parental Leave; Paid Time Off (vacation, personal business, sick time, and parental leave); and 12 paid holidays.

Equal Opportunity Statement
Solstice Advanced Materials is an equal‑opportunity employer. Qualified applicants will be considered without regard to age, race, creed, color, national origin, ancestry, marital status, affectionate or sexual orientation, gender identity or expression, disability, nationality, sex, religion, or veteran status.

About Solstice Advanced Materials
Solstice Advanced Materials is a leading global specialty materials company that advances science for smarter outcomes. Solstice offers high‑performance solutions that enable critical industries and applications, including refrigerants, semiconductor manufacturing, data center cooling, nuclear power, protective fibers, healthcare packaging, and more. Solstice is recognized for developing next‑generation materials through some of the industry's most renowned brands, such as Solstice, Genetron, Aclar, Spectra, Fluka, and Hydranal. Partnering with over 3,000 customers across more than 120 countries and territories and supported by a robust portfolio of over 5,700 patents, Solstice’s approximately 4,000 employees worldwide drive innovation in materials science.

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