Director OF Sales Operations

Benefits: 401(k)
Competitive salary
Dental insurance
Health insurance
Opportunity for advancement
Training & development
Vision insurance
Executive Director: Primrose School of Minnetonka

The Executive Director is responsible for driving overall school success, with a strong emphasis on enrollment growth, family experience, and operational excellence. This leader is highly strategic, results-oriented, and thrives in a fast-paced environment, balancing big-picture thinking with decisive action.

Key Responsibilities: Enrollment Growth & Business Development

Own and drive enrollment strategy , ensuring consistent pipeline growth and full classroom capacity
Lead tours with confidence and urgency, converting prospects into enrolled families
Analyze enrollment trends and adjust strategies quickly to meet targets
Partner with marketing to execute local campaigns, community outreach, and lead generation initiatives
Deliver measurable, short-term results while building sustainable long-term growth
Family Experience & Communication

Serve as the primary point of contact for prospective and current families
Demonstrate exceptional communication skills , building trust and strong relationships with parents
Proactively address concerns, resolve issues quickly, and maintain high satisfaction levels
Ensure a warm, engaging, and professional school culture
Strategic Leadership & Decision-Making

Think strategically and proactively about school growth, staffing, programming, and market positioning
Make quick, confident decisions in real-time situations
Anticipate challenges and pivot effectively to keep operations running smoothly
Lead with a balance of vision and execution
Financial & Operational Management

Manage and optimize school budget , including labor, expenses, and revenue targets
Use data to drive business decisions and improve profitability
Ensure operational efficiency while maintaining high-quality standards
Hold team accountable to performance metrics
Marketing & Community Presence

Execute and adapt local marketing strategies to increase visibility and enrollment
Build partnerships within the community (schools, businesses, events)
Leverage social media, referrals, and grassroots initiatives to generate leads
Monitor ROI and adjust marketing initiatives quickly
Team Leadership & Culture

Hire, develop, and retain high-performing staff
Foster a culture of accountability, urgency, and excellence
Coach team members to deliver strong parent interactions and enrollment conversions
Lead by example with energy, responsiveness, and professionalism
Ideal Candidate Profile

You are:

Results-driven with a proven ability to grow enrollment or revenue
An exceptional communicator who builds trust quickly with families
A strategic thinker who can also execute immediately
Comfortable making fast decisions under pressure
Strong in budget management and business operations
Experienced or confident in marketing and lead generation
Highly organized, adaptable, and action-oriented
Benefits:

401(k)
Dental insurance
Flexible schedule
Health insurance
Life insurance
Paid time off
Vision insurance
Education:

Bachelor's (preferred)
Experience:

Leadership: 5 years (Required)
Work Location: In person
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