GEICO is seeking a data-driven Customer Lifecycle Marketing Strategist to develop and execute customer engagement programs across email, direct mail, and SMS. You will translate business goals into customer journeys and leverage analytics to improve retention and loyalty.
You will plan campaigns, collaborate with Product, Analytics, Creative, and Operations, and help maintain lifecycle calendars and documentation.
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Customer Lifecycle Marketing Architect
GEICO · New York, NY, USA ·
- Job type:
- Full Time