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Hybrid VP, Media Strategy & Growth

OATS · Washington, DC, USA ·

Job type:
Full Time

AARP is seeking a Vice President, Media to lead the enterprise media strategy across paid, owned, and earned channels in Washington DC. You will set vision, governance, and ensure alignment with brand standards, audience strategy, and enterprise priorities while driving reach, relevance, and trust.
You will supervise media planning and investment, oversee partnerships and agency management, and advance analytics, personalization, and AI-enabled optimization.

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