Sales Director, Cadent VuePlanner

Sales Director For VuePlanner

Cadent ignites seamless connections between brands, publishers & consumers. Our predictive AI orchestrates outcomes on any platform customers are on, across any media they consume & at any stage of the journey. To learn more, please visit Cadent.com.
VuePlanner is a key part of Cadent's Total Video strategyenabling advertisers to plan, activate, and measure digital video and YouTube alongside their broader media investments. We are seeking a Sales Director to drive revenue growth for VuePlanner by selling YouTube and digital video solutions to agencies and brand advertisers.
This role is designed for a senior, hands-on seller who understands how YouTube is bought, approved, and scaled within complex agency organizationsand how digital video complements and extends linear TV investments.
Responsibilities

Serve as a quota-carrying Sales Director, responsible for driving revenue through VuePlanner's YouTube and digital video solutions.
Own and grow senior relationships across holding companies, independent agencies, and brand advertisers.
Position VuePlanner as a strategic solution for extending and enhancing linear TV, sports, and tentpole investments through YouTube.
Navigate complex agency organizations, engaging investment leads, digital leadership, linear TV teams, and executive stakeholders.
Identify and unlock YouTube budgets across multiple buying groups, including national, local, sports, and performance-focused teams.
Lead the full sales processfrom opportunity identification and deal structuring through approval, close, and ongoing account expansion.
Partner closely with internal Cadent and VuePlanner teams to support planning, activation, and long-term client success.
Identify opportunistic and scatter spend and convert it into planned, scalable digital video investment.
Build and maintain a strong pipeline, forecast accurately, and consistently deliver against revenue targets.
Represent Cadent VuePlanner in client meetings, pitches, and industry events.
Qualifications

7+ years of experience in media, advertising, or ad-tech sales.
Proven success selling YouTube or digital video solutions to agencies and brands.
Strong understanding of agency investment models, buying groups, and approval processes.
Track record of carrying quota and consistently meeting or exceeding revenue goals.
Ability to engage both executive decision-makers and day-to-day buyers.
Strong communication, presentation, and relationship-building skills.
Organized, disciplined, and comfortable managing multiple active opportunities.
Why Cadent & VuePlanner

Be part of Cadent's Total Video vision and help shape how advertisers activate YouTube at scale.
Sell a differentiated YouTube planning and execution solution within a fast-growing digital video market.
Work with senior agency and brand partners on meaningful, high-impact media investments.
Opportunity to build something significant within a growing platform and organization.
Pay Range

USD $125,000.00 - USD $150,000.00 /Yr.