Business Development Manager

Purpose
The New Business Development Manager at Boston Experiential Group (BEG) is responsible for driving sustainable revenue growth by identifying, developing, and converting new business opportunities across global markets.

This role exists to expand our client portfolio, build meaningful long‑term partnerships, and position BEG as the partner of choice for world‑class event production and experiential solutions.

Combining strategic thinking with hands‑on sales execution, the New Business Development Manager will lead the full business‑development lifecycle from prospecting, relationship building to pitching, negotiation, and closing while collaborating cross‑functionally to deliver commercial success and exceptional client experiences.

Overall Responsibilities

Represent the company effectively with comprehensive knowledge of our offerings

Research consumer needs and identify how our solutions address them

Achieve company objectives by planning thoroughly, setting growth goals, analyzing performance data, and making forecasts

Generate leads, and establish and nurture client relationships

Day‑to‑day Responsibilities

Create and execute a strategic growth plan that expands our customer base and extends the company's global reach

Meet with potential clients and grow long‑lasting relationships that address their needs

Manage the month‑end and year‑end close processes

Manage the development of the growth plan

Responsible for the entire growth process from prospecting, building and maintaining a sustainable, high quality, and high profit pipeline to consistently deliver on the new business target on a global scale.

Monitor and report the growth & spend

Work strategically to develop a pipeline of new business

Responsible for achieving an individual revenue target through developing and converting a pipeline of business

Recommend and implement overall revenue maximisation strategies, including marketing mix strategies and identifying new revenue opportunities

Attend and represent at networking and industry events

Lead teams on pitches to secure new business

Optimise the 'New customer journey' to increase conversions

Drive sales efforts across multiple channels, ensuring consistent revenue growth

Build and maintain strong relationships with clients to identify opportunities for upselling and cross‑selling

Collaborate with the marketing team to design and implement campaigns that generate leads and increase brand awareness

Monitor industry trends and competitor activities to adapt growth strategies

Provide regular sales forecasts, performance reports, and actionable insights to leadership

Coordinate with internal teams to ensure alignment between sales goals and project delivery.

Lead client negotiations and manage the sales pipeline to meet revenue targets

Stay up to date with digital/technology developments within the events industry

Required Skills & Experience

Five or more years of experience in managing sales/growth in an experiential setting

Experience in selling event production to enterprise level brands

Proven record of success with the entire sales/growth process, from planning to closing

Excellent communication, interpersonal, and organizational skills

Superb leadership ability

Ability to travel across the US with occasional international travel as required.

KPIs & Objectives of the Role

Sales vs New Business Target – as per agreed schedule

Face‑to‑face Meetings – minimum of 4 per month (to be logged in HubSpot and reviewed quarterly)

Client Introductory Calls – minimum of 2 per week (to be logged in HubSpot)

Attendance at Relevant Industry Networking Events – minimum of 2 per quarter (with prospective clients in attendance and pre‑approved by the Managing Director, BEG or emc3 Collective Growth leads)

HubSpot Compliance – all pipeline and activity records must be completed accurately by the end of each working week. Opportunities are to be updated in real time as updates occur. Performance will be measured based on the accuracy of pipeline reporting

LinkedIn Activity – a minimum of 4 posts per month

Performance against these KPIs will be monitored via HubSpot. Progress will be reviewed during monthly check‑ins, with more formal evaluations conducted on a quarterly basis.

What you'll get
The chance to be part of a fast‑growing, award‑winning global events agency that encourages their team to have autonomy over their role, enabling you to bring new ideas to the table, develop your role into exactly what you want it to be and receive support whilst doing it.

In addition to that, in return for everything you bring, we will provide the following:

Direct Report
Managing Director, BEG

Our commitment to diversity and inclusion
At emc3 Collective, diversity and inclusion are at the heart of our values, and we are committed to providing a meaningful and inclusive interview experience for all candidates. If you require an accommodation or adjustment for a disability or any other reason during the hiring process, please let us know by reaching out to your recruiting contact.

We are proud to be an equal‑opportunity employer and celebrate the unique perspectives and experiences that diversity brings to our team. We are committed to fostering an environment where everyone can thrive. emc3 does not discriminate based on race, religion, colour, ancestry, national origin, caste, sex, sexual orientation, gender identity or expression, age, disability, medical condition, pregnancy, genetic information, marital status, or military service. Together, we believe that inclusivity builds stronger, more innovative teams.

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