Marketing Partnerships Lead

Job Title

EchoStar is reimagining the future of connectivity. Our business reach spans satellite television service, live-streaming and on-demand programming, smart home installation services, mobile plans and products. Today, our brands include Boost Mobile, DISH TV, Gen Mobile, Hughes and Sling TV.
Job Duties and Responsibilities

This position addresses the critical business challenge of customer churn by designing, creating and executing high-impact retention marketing campaigns across both the DISH and Sling brands. The successful candidate drives customer loyalty and brand advocacy through strategic creative direction and deep collaboration with internal stakeholders and external programming partners. By managing complex, multi-tiered campaign lifecycles simultaneously, this role ensures that communication remains clear and retention initiatives are delivered on time in a rapidly changing environment.
What success looks like (objectives):
Drive the strategic planning, creative direction, and seamless execution of existing customer marketing campaigns to increase engagement and brand loyalty across both DISH and Sling
Drive customer engagement by overseeing the creative direction and execution of multi-channel marketing campaigns across video, email, web, and transactional account platforms
Develop and implement targeted retention strategies across the enterprise to minimize customer churn and mitigate negative customer impacts
Partner with major programming networks, such as FOX, AMC, and Disney, to identify and capitalize on high-value marketing opportunities that align with brand objectives and manage co-funded opportunities
Builds relationships with internal stakeholders to build, refine, and plan go to market retention strategies for new product launches, features and services
Assist with planning, creating, and executing video content and on air commercials targeted to existing customers
Leverage generative AI tools to accelerate creative video work, copywriting and streamline campaign workflow management
Skills, Experience and Requirements

Core skills and competencies (what you'll bring):
Critical experience in developing and executing end-to-end creative marketing campaigns with a proven track record of managing projects under tight deadlines
Advanced proficiency in designing customer retention strategies and interpreting campaign data to continuously improve customer lifetime value
Advanced proficiency in building and editing short form and long form video content
Exceptional relationship-building capabilities to collaborate with partners outside of the business in order to align business objectives
High adaptability and problem-solving agility to prioritize effectively and deliver results with a strong sense of urgency in a rapidly changing business environment
AI literacy and application skills, specifically utilizing AI-driven marketing tools or creative generation platforms to enhance workflow efficiency and asset variation
Minimum requirements:
Minimum education: Bachelor's degree in marketing or related discipline
Minimum experience: 5-8 years of experience in marketing, campaign management, or customer retention
Required technical skills: Must have at least 5 years of experience with:
Creative campaign development and execution
Long form and short form video creation and editing ability
Project management across cross-functional teams
Salary ranges: $72,350.00/year - $103,400.00/year
Benefits: We offer versatile health perks, including flexible spending accounts, HSA, a 401(k) plan with company match, ESPP, career opportunities, and a flexible time away plan; all benefits can be viewed here: EchoStar Benefits.
The base pay range shown is a guideline. Individual total compensation will vary based on factors such as qualifications, skill level, and competencies; compensation is based on the role's location and is subject to change based on work location.
Candidates need to successfully complete a pre-employment screen, which may include a drug test and DMV check. Our company is committed to fostering an inclusive and equitable workplace where every individual has the opportunity to succeed. We are dedicated to providing individuals with criminal or arrest records a fair chance of employment in accordance with local, state, and federal laws.
The posting will be active for a minimum of 3 days. The active posting will continue to extend by 3 days until the position is filled.
We pride ourselves on developing and promoting talent as an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status. EchoStar will accommodate the sincerely held religious beliefs of employees if such accommodations are not undue hardships and are otherwise within the bounds of applicable law. All qualified applicants with arrest or conviction records will be considered for employment in accordance with local, state, and federal law.