Director of Sales & Marketing

Director of Sales & Marketing – Private Club Marketing
Location: New York, NY | Department: Marketing

We are looking for a seasoned marketing professional to lead sales and marketing initiatives for a premier private club. The role requires expertise in luxury brand positioning, member communications, and creating campaigns that resonate with high-net-worth audiences.

Key Responsibilities

Develop and execute integrated digital and print marketing campaigns that reflect the club’s unique culture.

Craft compelling brand storytelling to attract and retain affluent members.

Analyze market trends and member metrics to inform strategy.

Collaborate with sales and members marketing teams to drive membership acquisition and retention.

Manage brand assets and ensure consistency across all touchpoints.

Qualifications

Proven experience in luxury or high‑end marketing, preferably within private club or hospitality industry.

Strong understanding of high‑net‑worth audiences and effective communication strategies.

Excellent digital and print marketing skills, with a track record of successful campaign execution.

Ability to translate culture into engaging brand narratives.

Strong analytical skills and a data‑driven approach.

Benefits & Executive Summary
Opportunity to shape brand strategy for a leading private club brand and work closely with leadership to drive growth and member engagement.

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