Account Manager

Account Manager

Manage end-to-end paid media operations and campaigns across paid search, display, mid/lower-funnel, DCO, and partner/co-brand campaigns, covering setup, in-flight management, optimization, and performance review.
Distribute monthly promo calendars, web data, GTM tool kits and lead price points to the media agency; review and approve ad copy and search assets for new and existing campaigns.
Oversee DCO from feed setup (pricing, images, content matrix) and API coordination through QA, creative validation, and optimization; lead transition to a new DCO platform including updated strategy, messaging, and assets.
Manage co-brand credit card media and Affirm campaign execution across paid search, social, and display, including asset coordination, monthly billing, vanity URL tracking, performance monitoring, and cross-functional alignment on compliance and timelines.
Submit and manage audience requests, maintain the CDP Audience Library (segment IDs and definitions), and coordinate with internal teams to push segments live.
Own pixel and tag implementation end-to-end, submitting Tealium tickets, partnering with the media agency on pre- and post-launch QA, attending weekly status meetings, and driving tracking completion with the BI team.
Ensure audience segments, suppression lists, and targeting parameters are correctly applied; support pre-launch validation of links, creatives, and assets across all campaign types.