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Media Coordinator

KW2 Marketing · Madison, WI, USA · Remote ·

Job type:
Full Time

The Media Coordinator helps support both digital and traditional media buying activities at KW2. You will work collaboratively with the rest of the media department to initiate, implement, optimize, and report on media plans.

Roles and Responsibilities

Work with digital and traditional media planners/buyers to help support all media functions in the agency
Provide research support to planner and buyer as-needed for support points needed for media plans

Assist in planning research and idea generation pre-campaign

Support in optimizing digital media buys in digital media platforms, including but not limited to Google Ads and social media platforms

Digital media and Analytics optimization reporting

Upload digital campaigns as assigned
Work with media planners/buyers to prepare buys and secure media across broadcast, print, out-of-home, and digital
Perform buy stewardship and management tasks, including vendor communications, trafficking creative, and issuing make goods
Assist in preparing periodic analytics reports - pulling data, formatting report and taking initial approach at insights
Assist in monitoring and providing optimization recommendations for digital buys
Assist in monitoring media budgets on a weekly and monthly basis (depending on media type) to ensure full buy delivery
Work closely with accounting department to:

Annotate media invoices and ensure accuracy
Actively monitor for missing invoices

Qualifications

Consistently demonstrates follow through and expedient execution of multiple tasks simultaneously
Displays a strong attention to detail, organizational skills and problem-solving
A proven understanding of the role of the media role within an agency, its relationships with clients, and media services delivery (planning, placement, optimizing)
Effectively and proactively communicates and interacts with all key media stakeholders on projects and assignments
Ability to anticipate project needs, internal or client-related issues
Proactively seeks out new tasks
Proficient computer skills, including Microsoft Office 365 (Word, PowerPoint, Outlook, and Excel)
Superior communication and interpersonal skills
Bachelor's degree in marketing or communications preferred

Location Restrictions
This remote position is available to U.S. residents only. Residents of California, New York, and Texas will not be considered.

At KW2, we believe our people grow together in diverse, equitable and inclusive environments where their unique insights, experiences and backgrounds are valued and build authentic relationships. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, military veteran status and all other characteristics, attributes or choices protected by law.