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B2B Lifecycle Marketing Director — Growth & Engagement

DR Power LLP · Brooklyn, NY, USA ·

Job type:
Full Time

Generac is seeking a Director of Lifecycle Marketing to lead our B2B CRM and omnichannel programs for its Commercial & Industrial business. You will craft customer journeys, segment audiences, and partner with Sales to drive growth.
The ideal candidate has 8–10 years in B2B lifecycle marketing, strong data insights, and experience guiding cross-functional teams. MBA is a plus; Salesforce and 6sense experience highly preferred.

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