Public Relations Manager

About The Lincoln Institute Of Land Policy
The Lincoln Institute of Land Policy seeks to improve quality of life through the effective use, taxation, and stewardship of land. A nonprofit private operating foundation whose origins date to 1946, the Lincoln Institute researches and recommends creative, nonpartisan approaches to land as a solution to economic, social, and environmental challenges. Through education, training, publications, and events, we integrate theory and practice to inform public policy decisions worldwide.

Position Overview
The Lincoln Institute of Land Policy is looking for a Public Relations Manager to join the Publications, Communications, Learning Design, and User Experience (PCLDUX) team. Our team publishes digital content, reports, books, and other products designed to help policymakers, practitioners, and the public better understand land policy challenges and solutions. As a member of the PCLDUX team, you will manage stakeholder outreach, media relations, and email and event marketing. You will work together with PCLDUX and Programs staff to ensure the organization is communicating with its key audiences in a consistent, timely, and accurate manner. This position will be based in Cambridge, Massachusetts, and you will be expected to work at least two days a week in the Cambridge office.

What You Will Do
Media Relations

Draft and distribute press releases and media pitches using Meltwater

Monitor inbound media inquiries and work with Communications Director and other key staff to coordinate timely responses and interviews

Coordinate and schedule briefings with members of the media and Lincoln Institute staff, and staff interviews when possible

Collaboratively develop organization-wide media policy

Stakeholder Outreach

Oversee outreach to key audiences as part of publication launches, events, and announcements

Build event and project-specific audience lists with contact information and other key details, and update lists to indicate levels of engagement throughout the course of a project or event

Draft and distribute outreach messaging via Outlook mail merge and other channels

Manage relationships with stakeholders and answer inquiries and/or requests for more information as needed

Event Marketing

Prepare talking points and other written materials for events

Represent PCLDUX in event-related meetings including before action reviews, after action reviews, and marketing meetings

Assist with planning and executing events led by PCLDUX, including conferences, panels, screenings, etc.

Other Expectations

Participate in weekly communications meetings, PCLDUX meetings, and Lincoln Institute staff meetings and trainings

Assist with email and social media marketing

Answer inquiries and requests from our web contact form and info email inbox

Develop and maintain strong working relationships with in-house staff and outside individuals and organizations

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