Advertising Account Manager

Yakima Herald-Republic

Advertising Outside Account Manager

General Summary of Responsibilities The Advertising Account Manager is an integral role in our organization. Based in our Yakima office, target new business in the greater Yakima Valley. Secure new accounts through active prospecting, appointment setting and making professional presentations to acquire new accounts. You may be asked to take on certain existing accounts at your managers direction. You will emphasize digital advertising sales and sponsorships. Digital to include website impressions, premium digital network (PDN), email campaigns, OTT, SEO, SEM, Native Content. Your manager may assign geographic and/or industry focuses. Essential Job Functions

Ability to work with attention to detail in a deadline-based environment.

Utilize excellent communication skills including verbal, written, and especially in client presentations and reporting calls, and vendor negotiations.

Participate in our maintenance of a positive, collaborative, energized atmosphere. Participate in group and individualized meetings as a subject matter expert to ensure the continuing education of all team members.

Sell comprehensive solutions using the depth and breadth of our solution suite. Carry an individual book of business of important accounts built on maintenance of existing accounts where profitable, supplemented by enough new accounts to exceed budgets. Ensure rate integrity in all solutions.

Use a variety of tools to develop high-quality prospects to pursue, including the regular monitoring of competitive media.

Showcase moderate-to-advanced expertise in digital marketing solutions as well as website analytics and marketing tags as a local subject matter expert.

Demonstrate the ability to work from a hybrid environment, including the willingness to travel to prospects places of business. Commit to regular networking through membership in important community organizations and other periodic events throughout the assigned region.

Assist with our suite of annual events to a joint outcome of profitability of the event and a heightened presence for the organization throughout the community.

Concentrate on sales initiatives as directed.

Bilingual English/Spanish is a big plus. Job Requirements - Proficient in Microsoft Office Products including Word, Excel and PowerPoint - Able to manage multiple projects - Outstanding communication skills both written and verbal Experience Candidate should have at least 1 year of B2B sales experience. Digital marketing experience beneficial Education / Licenses

Bachelor degree or High school diploma with relevant experience. Valid Drivers License This position requires the use of a personal vehicle in order to perform its job duties. This means the employee must possess an active drivers license, must be able to provide proof of liability insurance via declaration page, and maintain a clean driving record. Pay Range: Base $50,000/Yr Up To $65,000/Yr w/ Commission We are an Equal Opportunity Employer (EOE). Salary/Compensation: $50,000 - $65,000 per year recblid wlzoeimn84t3tbyaahwch7qeegktkt