Lifecycle Marketing Manager II — Global CRM & Growth

Coinbase, Inc. is seeking a CRM & Lifecycle Manager II to lead lifecycle campaigns across email, push, in-app, and SMS at global scale.
You will own onboarding, engagement, and retention strategies, coordinating with Product, Data Science, and regional teams to align CRM initiatives with product launches and international expansion. You will define KPIs, establish reporting cadences, and translate campaign performance into leadership insights.

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