Senior Digital PR Executive Job at Reboot Online Marketing Ltd. in New York

You’ll be joining

one of the UK’s largest Digital PR teams , working across a wide range of clients, industries, and campaign types.
Digital PR is a core part of what we do at Reboot, and you’ll have the opportunity to work on campaigns that earn coverage in top-tier publications while contributing to SEO performance and broader marketing goals.
You’ll be surrounded by experienced Managers and Strategists, giving you clear exposure to how campaigns are shaped and how the service continues to evolve, particularly across areas like AiPR and GEO.
Your objective is to plan and deliver high-performing Digital PR campaigns that earn quality coverage and links for your clients.
You’ll take ownership of campaign execution, ensuring work is delivered to a high standard and achieves KPI targets.
Alongside delivery, you’ll support the wider team by sharing knowledge, improving output, and contributing to a consistently high level of performance across campaigns.
Campaign delivery

Own campaigns from ideation through to outreach and results
Contribute strong campaign ideas designed to earn high-quality coverage
Analyse data and research to identify compelling, newsworthy angles
Write and refine press materials to a high standard
Outreach and results

Lead outreach across campaigns, securing coverage and links
Build and develop journalist relationships across relevant sectors
Adapt tactics and angles to improve performance and hit KPIs
Monitor coverage and proactively convert mentions into links
Reactive and industry awareness

Stay close to the news agenda and identify reactive opportunities
Share trends and insights with the team to support ideation
Apply sector knowledge to improve campaign relevance and performance
Team support

Support Digital PR Executives with onboarding and day-to-day guidance
Share best practice and help raise standards across the team
Contribute to a collaborative and proactive team environment
Experience working in Digital PR, ideally within an agency
Proven ability to secure coverage and links across campaigns
Strong written communication skills and attention to detail
Confident building media lists and running outreach
Proactive, organised, and comfortable managing multiple campaigns
Results-driven, with a clear focus on performance and outcomes
You’re someone who takes ownership of your work and enjoys the challenge of getting results.
You’re confident running campaigns end-to-end and starting to support others in doing the same.
You’re curious, proactive, and always looking for ways to improve how campaigns perform.
As a Senior Digital PR Executive at Reboot, you’ll be a trusted operator within the team, responsible for delivering high-quality campaigns and consistently securing strong coverage for your clients.
You’ll own campaigns from ideation through to outreach and results, taking real accountability for performance and output.
Alongside this, you’ll play a key role in supporting Digital PR Executives, sharing knowledge, raising standards, and helping the team improve.
This is a step-up role for someone who enjoys the craft, thrives on results, and is ready to take on more ownership and influence.

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