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Senior CRM & Lifecycle Marketing Lead

PR Girl Manifesto · Kennesaw, GA, USA ·

Job type:
Full Time

Yamaha Outboards in the United States is seeking a CRM & Email Marketing Supervisor to lead customer relationship marketing across email and SMS, building scalable lifecycle programs and personalized communications.
You'll supervise the CRM & Email Marketing Specialist, collaborate with the DX team and business groups, and define segmentation and personalization frameworks to improve engagement, loyalty, retention, and conversions in a fast-paced environment.

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