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Spin Media Improvises a New CEO

SpinMediaOfficesThis ranks as one of the more unusual rises to the CEO chair at an Internet content company. Not to mention speediest.

Per Peter Sterne‘s Capital New York report, Stephen Blackwell started roaming the halls of Spin Media Group last month after Spin acquired the website he founded, deathandtaxes.com. Blackwell enthusiastically articulating his vision for the newly stabilized operation and, well, he’s now running the place:

“When I first got to Spin, and I started talking to everybody about, we’ve got an incredible brand here and a lot of opportunity for growth, I saw nothing but upside,” Blackwell said in a telephone interview with Capital. “I started expressing my vision on how we could help the brand grow, and that’s kind of when the conversation started about, well how does the CEO position look to you?”

Blackwell, the fourth Spin CEO in the last two years, sees almost unlimited growth potential when it comes to the realm of Spin and Vibe event partnerships. He told Sterne that the company is currently employing 120 full-time employees, plus freelancers.

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Content Marketing 101Starting September 8, get hands-on content marketing training in Content Marketing 101! Through a series of webcasts, content and marketing experts will teach you the best practices for creating, distributing and measuring the results of your brand's content, including how to develop a content marketing plan, become a content marketing and more. Register now! 

Lego Thoughts | Proud Partner | Casual Look

AllTwitter: A woman created a Twitter account for a collection of Legos. Not only that, but people are paying her to run it. The world is a weird place.

GalleyCat: NASA is behind an exhibit dedicated to Marvel super heroes. Good to see the space agency is putting its money to good use.

FishbowlDC: The administrator of the U.S. Digital Service enjoys khakis.

Hollywood Trade #IceBucketChallenge Devolves Into Twitter War

LAObserved got the ball rolling with some media coverage of TheWrap’s August 18 #icebucketchallenge and the admittedly funny visual of site founder Sharon Waxman seeming not to get wet while underlings to her left and right did.

However, as Waxman subsequently tweeted – and LAObserved’s Kevin Roderick updated – she did in fact sustain collateral ice-cube damage. The lack of an SW torrent was the result of TheWrap’s decision to opt, in drought-stricken SoCal, for the most optimally water-supply-friendly route.

But it is on Twitter where the real cold water was poured on TheWrap. After TheWrap senior film reporter Jeff Sneider did not take kindly to the LAObserved coverage, he got into it with David Poland (Movie City News) and Kristopher Tapley (HitFix/In Contention), both of whom with Poland harshly criticizing the above video. [Editor's Note: Tapley has taken exception with my characterization; please see comments, below.] Also chiming in more neutrally: Sneider’s former colleague Josh Dickey, now with Mashable, and Wall Street Journal film reporter Joe Flint.

JeffSneiderTweet

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The Most Popular FishbowlNY Posts for The Week

Time__Inc_-logo-2ED06AA15C-seeklogo.com_Here’s a look at the FishbowlNY posts that made the most buzz this week.

1) Gawker Shares Egregious Time Inc. Spreadsheet [Updated]

2) A Robin Williams Selfie Minted at SNL

3) Dick Cavett, Keith Olbermann Stir NYDN ‘Yellow Journalism’ Debate

4) NY Post: Women Should ‘Deal With’ Catcalls

5) Kirk Douglas on the Kindness of Lauren Bacall

Keep up-to-date with the latest FishbowlNY news. Click here to sign up for the FishbowlNY daily newsletter, bringing you our articles each afternoon directly to your inbox.

BuzzFeed Writer Puts the Lust in Listicle

TheMeatballShopMatt Ortile, who works in editorial development at BuzzFeed and helps run the company’s Filipino-focused Twitter feed, pronounces his last name “or-TEE-lay.” And on this summer TGIF, he also is not ashamed to present himself as “HOR-nay.”

Under a tongue-in-cheek “Newsflash” headline and sub-hed ‘My Loins Are On Fire,’ Ortile slavishes manly praise on Michael Chernow, one half of the duo that owns New York joint The Meatball Shop. To fully complete Operation Must Sit Down, he plumbs the man’s workout regimen, Instagram account and J. Crew sideline gig.

The BuzzFeed tags for Ortile’s item are michael chernow, chefs, hot guys, restaurateurs who can get it, the meatball shop. But the author forgot one: lusticle.

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NY Times Publishes Odd Vogue Facts

vogue-logo-editAnna Wintour has had her iconic haircut since she was 15 years old and Reese Witherspoon posed with a skunk for a June 2003 photo spread.

That’s just two of the fun items in The New York Times’Vogue by The Numbers” feature. Below are a few more of our favorites, but click through to enjoy the entire piece.

    • $200,000 — rumored annual “clothing allowance” given to Wintour
    • 26 — number of times Lauren Hutton has graced the cover, the most ever
    • 37 — number of years Edna Woolman Chase served as Vogue’s editor-in-chief, making her the glossy’s longest tenured editor
    • 29 (and counting) — years Wintour has served as editor

Adrien Brody Charms New York Times Reporter

Brooks Barnes has uncorked a breezy, admiring and – at times – hilariously opinionated profile of actor Adrien Brody for this weekend’s New York Times. We’re referring, in the last instance, to this paragraph:

He has a reputation in Hollywood as loyal and affable. Women seem to find him sexy, at least judging by the knockouts he dates.

And this one:

Mr. Brody was certainly ready to talk. And talk. At one point, I wondered if I had stumbled upon That Guy You Wish You Hadn’t Started a Conversation With at a Party.

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Daily Mail Aims to Resolve ‘Madison Avenue Challenge’

Right now, the U.S. Daily Mail home page resides at dailymail.co.uk/ushome and the paper’s Internet presence as a whole is universally referred to as MailOnline. But not for much longer.

DailyMailDotComTeaser

As newly appointed North American CEO Jon Steinberg explained to Ad Age‘s Michael Sebastian, by Thanksgiving, the UK paper should have a new stateside (and overall) shingle:

One year from now, he hopes to have solved MailOnline’s “Madison Avenue challenge,” which he blamed partly on brand confusion around the Daily Mail‘s digital presence being MailOnline. By the middle of the fourth quarter, MailOnline will migrate to DailyMail.com, according to Mr. Steinberg. ”I want confusion around the brand fixed,” he said.

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The New Yorker’s Ferguson Cover

The New Yorker is the latest magazine to publish a moving cover dedicated to the Michael Brown shooting — and the aftermath — in Ferguson, Missouri.

Eric Drooker, who created the illustration, said the events brought forth disturbing memories:

As a resident of Manhattan’s Lower East Side, I witnessed the blurring distinctions between the police and military during the Tompkins Square riots of the eighties. I’ll never forget the day the N.Y.P.D. showed up in a military tank to evict nonviolent squatter friends from buildings on Avenue B and Thirteenth Street, where I grew up. This incident triggered a vivid childhood memory of the police driving a similar armored tank on East Fourteenth street, in 1968, to quell possible ‘disturbances’ after Martin Luther King was assassinated.

HuffPost Wants You to Pay its Ferguson Reporter

huffpostThe editors of The Huffington Post have lost their goddamn minds. The site is launching something called The Ferguson Fellowship, which carries the lofty goal of covering Ferguson after every other media outlet leaves. That’s great and all. Aside from the fact that HuffPost wants readers to pay for it.

Ryan Grim, HuffPost’s Washington bureau chief, explained in a post that the media will leave Ferguson, but “the local police will still be there, along with the structural inequality and racial disparities that sparked the crisis.”

That’s true! But then Grim gets to the good stuff. “With reader support, we’ll hire a local citizen journalist who’s been covering the turmoil and train her to become a professional journalist.”

There it is. HuffPost is owned by AOL, a multimillion dollar company, but the site wants you to pay for a reporter to cover Ferguson. How bold and noble of them.

Despite the Ferguson Fellowship being a complete asshole move, it’s already 24 percent funded. Well played, HuffPost. Well played.

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