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Meredith Names Pete Snyder President Emerging Markets Group

Meredith Corporation has named Pete Snyder as the president of its new Emerging Markets Group. The Group will contain Meredith Integrated Marketing’s current social marketing and mobile marketing capabilities. In addition to his new duties, Snyder will continue to serve as CEO of New Media Strategies, as well as assist Meredith Integrated Marketing President Martin Reidy and Hyperfactory CEO Derek Handley with strategy, direction, sales and marketing for its mobile marketing branch, The Hyperfactory.

Says Snyder:

As consumer behavior continues to evolve, and the markets of both social media and mobile marketing continue to collide, this is just the beginning. That is why I’m both honored and excited to help Meredith, New Media Strategies, and The Hyperfactory continue to innovate, navigate, and lead in the digital media and marketing industries.

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Lauren Berger Writes New Book for Young People Entering "Real World"

Lauren Berger Welcome to the Real WorldCareer Expert, Lauren Berger, releases her second book, Welcome to the Real World: Finding Your Place, Perfecting Your Work, and Turning Your Job Into Your Dream Career (Harper Business), on April 22nd. In this book, Berger shares everything she wishes someone told her after graduation. Her book is the essential guide to anyone starting their first, second, or third job. She encourages readers to be fearless, step outside of their comfort zones, and go after what they want.