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Posts Tagged ‘House Beautiful’

HuffPost Adds Donte Stallworth, House Beautiful Names Design Director

A couple Revolving Door notes this morning, including The Huffington Post and House Beautiful. Details are below.

  • The Huffington Post has announced that Donte Stallworth — yes, the former football player — will be joining as a politics fellow. He’ll be based in DC and will cover national security. Really.
  • House Beautiful has named Eleftherios Kardamakis design director. He most recently served as a freelance creative director for Redbook.
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Land Up to $2.50 a Word at This Mag Dedicated to American Home Design

house-beautiful-feb-2014House Beautiful is on a mission to find gorgeous home design right here in the U.S. The pub caters to a mostly female, affluent audience and editors say they’re always open to new writers with a passion for design and strong reporting skills.

The mag’s content is 50 percent freelance, and almost all sections are ripe for pitching. But where should a writer begin? Executive editor Shax Riegler suggests starting with Q&As.

“We publish five big feature stories a month and four of those are always written by freelancers,” said Riegler. Features vary in length, but most run about 700 to 800 words, plus 100 words for captions. Because the magazine is visually focused, a feature story won’t be assigned without a layout and photos in mind. “The story is driven by what you see in the picture. We don’t like to write about a room we don’t have a picture of because that’s just frustrating for the reader,” said Riegler.

For more information about this Hearst book, including editors’ contact info, read: How To Pitch: House Beautiful.

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Shax Riegler Named Exec Editor of House Beautiful

Shax Riegler has been named the new executive editor of House Beautiful. This is a position at the magazine. Riegler was most recently the articles editor of Hearst Design Group, a role he had held since late last year.

“With his sharp eye and deep knowledge of decoration and design, Shax has been an invaluable member of the House Beautiful team,” Newell Turner, editor-in-chief of House Beautiful, said in a statement. “There’s no better editor to work with me to lead the magazine.”

Riegler’s appointment is effective immediately.

Brenda Saget Darling Named House Beautiful Associate Publisher, Hearst Design Group Digital Director

Brenda Saget Darling has been named associate publisher of House Beautiful and group digital director of Hearst Design Group.  Saget Darling comes to Hearst from Dwell Media, where she served as vice president/publisher of print and digital media since 2011. She was also previously vice president, publisher of More, publisher of Traditional Home, associate publisher of The New Yorker and more.

“Brenda has it all — a deep passion for design, a great knowledge of the lifestyle space and a strong print and digital background, and I am thrilled to have her partnership,” said Kate Kelly Smith, senior vice president, publishing director, for Hearst Design Group. “She is the perfect addition to our stellar team.”

Saget Darling begins at Hearst November 12.

Hearst Combines Editorial Structure of Elle Decor, House Beautiful, Veranda

Hearst Magazines is combing the editorial structure of Elle Decor, House Beautiful and Veranda and putting them all under the wing of Newell Turner. Turner is now the editor-in-chief of the newly created Hearst Design Group, which includes the three titles and their digital counterparts. Turner had been editor of House Beautiful since 2010.

Michael Boodro and Dara Caponigro will remain editors-in-chief of Elle Decor and Veranda, respectively, but the Design Group will share market and copy editors between them all.

David Carey, CEO of Hearst, praised the restructuring as a “fresh new approach,” while Turner added that by launching the Design Group, Hearst is “really changing how branded content is created.”

Avi Zimak Changes Roles at Hearst

Avi Zimak has been named associate publisher of House Beautiful and group digital director of Hearst Design Group. Zimak had been advertising director, tablet media, for Hearst Magazines since 2010. Prior to that he advertising manager for Town & Country for three years.

“From our HB Connect app that allows readers to access videos and additional content via their smartphones and tablets to being the first print-to-pin magazine making our pages pinnable on Pinterest, House Beautiful is the most progressive brand in engaging the reader with a ‘live paper’ experience across digital platforms,” said Kate Kelly Smith, senior vice president, publishing director of Hearst Design Group, and chief revenue officer of House Beautiful. “We’ve searched for the perfect fit in someone who has digital expertise combined with a solid print background. Avi brings all of that to House Beautiful, and more.”

Zimak’s new role is effective September 4.

Pinterest Drives Traffic to Women’s Mags

Pinterest — the social networking site that allows people to collect a bunch of crap in one place — is not only all the rage right now, it’s driving more and more traffic to women’s magazines.

Mashable reports that Pinterest is now the top social referrer for Marthastewartweddings.com and marthastewart.com, beating out Facebook and Twitter combined. The site is also on pace to become Country Living’s biggest source of referrals, and is in the top ten for Elle Decor, Self and House Beautiful.

That’s some serious news, especially considering that Pinterest is relatively new. It’s proof that not only is the site here to stay, it’s going to be a major player among the social networking heavyweights.

We bet some of you just pinned this, didn’t you?

The Adweek Hot List Winners: Magazines

(Via Adweek)

On Friday FishbowlNY gave you a preview of a few winners in the Adweek Hot List, but before that we offered up our predictions on which magazines were going to be victorious.

Now that all the Hot List winners have been announced, let’s take a look at who won and who we picked, to see if we can brag or never predict anything, ever again.

General Interest

FishbowlNY Pick: The New Yorker
The Winner: Time

Entertainment/Celebrity

FishbowlNY Pick: People
The Winner: People

Travel

FishbowlNY Pick: Travel + Leisure
The Winner: Departures

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“Today” Show Lifestyle Contributor Named Woman’s Day Editor-in-Chief

mayhew.jpgElizabeth Mayhew, a lifestyle expert most well-known for her appearances on the “Today” show, has been named VP, editor in chief, brand content of Hachette Filipacchi‘s Woman’s Day Group.

Starting January 4, Mayhew (right) will take over for the current top editor of Woman’s Day, Jane Chesnutt, who is set to become a special consultant for the Woman’s Day brand in the new year.

Hachette executives said the transition was part of a succession plan outlined by Tina Brown (yes, THE Tina Brown) who was brought on as a consultant to help with the selection process. “Tina Brown was the perfect consultant for the search,” said Carlos Lamadrid, SVP and chief brand officer of the Woman’s Day Group. “She has a classic content background, but also has a fantastic knowledge of marketing and new media.”

Mayhew seems like the ideal candidate for the position. With more than a decade of lifestyle editing experience, she has contributed not only to “Today” but Real Simple and House Beautiful. And with shelter magazines folding left and right (RIP Domino and Hachette’s own Metropolitan Home) this women’s title could benefit from an infusion of lifestyle input from someone who has spent her career focused on the category. We can’t wait to see what Mayhew does with Woman’s Day.

Previously: Hachette Shutters Metropolitan Home; Hachette Filipacchi Restructures Women’s Titles

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Nancy Silverton’s Twist of a Wrist–in House Beautiful

hbapril.JPG

The April House Beautiful finds Devon Fredericks reviewing Nancy Silverton’s newest cookbook. The book, called A Twist of the Wrist: Quick Flavorful Meals with Ingredients from Jars, Cans, Bags and Boxes, which is insane, actually has recipes that sound great. Fredericks cooks up some tasty sounding cumin shrimp, but notes that some of the “twist essentials” were

esoteric enough to be absurd.

It’s nice to see a writer who’s not cowed by the wilder flights of chef fancy.