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Posts Tagged ‘More’

Susan Pocharski Named Entertainment Editor of More

Susan Pocharski has been named entertainment director of More. Pocharski most recently served the same role for Ladies’ Home Journal, where she had been since 2008. Previously, she was a founding entertainment editor for Life.

“Susan is such a talented editor and has the industry contacts to match,” said More‘s editor-in-chief, Lesley Jane Seymour, in a statement. “We’re thrilled to welcome her to the editorial team.”

Pocharski report to Seymour, and her appointment is effective immediately.

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15,000-Word, Seven-Part Las Vegas Sun Series Wins Dart Award

The Las Vegas Sun is in very good company. The newspaper, as part of Columbia University’s latest Dart Awards, which recognize exemplary reporting on the effects of violence, crime, disaster and other traumatic events, is one of two 2014 winners, alongside Ira GlassThis American Life. The awards will be presented May 8.

LasVegasSunGraceThroughGrief

The editorial series that won the Sun its prize is heartbreaking. Titled “Grace Through Grief,” it details the aftermath of a home invasion suffered by the Martinez family, during which mom and daughter were killed, and dad was gravely injured:

Judges called “Grace Through Grief” a “deeply reported and inspiring portrayal of a family in the aftermath of horror.” They called Jackie Valley’s prose “exceptional” and Leila Navidi’s photographs “powerful” and “intimate without being disruptive.” They praised the series’ “creative subversiveness,” going far beyond conventional crime reporting in “bringing the reader on a journey of faith, fatherhood, recovery and resilience.” Judges also recognized the “careful restraint” used in bringing forward the perspectives of Arturo Martinez’s young sons.

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More Names National Advertising Manager

Jennifer Marder has been named More magazine’s national advertising manager. Marder comes to the Meredith publication from WWD, where she served as advertising director. Prior to that, she served as advertising director, fashion, for Condé Nast Bridal Media.

At More, Marder will oversee the magazine’s New York and Texas sales teams.

“Jennifer is a force in the marketplace,” said Alison Adler Matz, More’s publisher, in a statement. “Her incredible sales acumen and deep relationships in the fashion and luxury sectors will be an asset as the brand continues to grow and evolve.”

Marder’s appointment is effective immediately. She reports to Matz.

Alison Adler Matz Named Publisher of More, Steven Grune Publisher of Allrecipes

Meredith has named two new publishers today. Alison Adler Matz has been named publisher of More magazine and Steven Grune has been named publisher of Allrecipes magazine.

Matz comes to Meredith from Martha Stewart Living Omnimedia, where most recently she served as senior VP, strategic brand sales. Matz was also publisher of Everyday Food and Whole Living. Grune was most recently VP/group publisher at Bonnier Corporation. Prior to his time at Bonnier, Grune spent almost a decade with Hearst Corporation, where he served as VP/publisher of Country Living.

“Steve and Alison are both well respected leaders in the industry who understand the critical importance of creating multi-channel brands,” said Tom Witschi, executive VP of Meredith Women’s Lifestyle Group, in a statement. “We are thrilled to have such strong and experienced individuals to lead these brands.”

Sabine Feldmann Leaves More for Glamour

More’s publisher, Sabine Feldmann, is leaving the Meredith title to join Conde Nast’s Glamour. WWD reports that Feldmann will become Glamour’s associate publisher.

Feldmann had been with More since January of last year. Prior to her time there, she served as VP and publisher of Teen Vogue and before that, VP and publisher of Shape.

Feldmann is succeeding Julia Fry, who is shifting to Condé Nast Traveler to serve as its asssociate publisher.

Get $2 a Word Writing for More

Since its launch, More has stayed true to its mission to explore “what it’s like to be a woman of style and substance right now.” Under its current EIC Lesley Jane Seymour, the mag has expanded its focus to include women ages 35 to 60, turbo-charged its design and expanded fashion and beauty coverage. The pub has also added some work- and money-related service features, because “the current economic times demand it,” said managing editor Ila Stanger.

Seventy percent of the pub is freelance written, and all sections are open to pitches. The best bet for writers looking to break into the book is to pitch a personal essay. Just remember: More‘s readership is “sophisticated, well-educated, affluent and self-confident, with interests as wide-ranging as their achievements,” said Stanger, so make sure you strike the right tone when pitching.

For more info, read How To Pitch: More. [subscription required]

Changes at Prevention and More

A few changes at Prevention and More to note for the Revolving Door:

  • Prevention has added Dion Ancheta and Kim Boknoski to its marketing team. Ancheta has been named executive director of integrated marketing and Boknoski joins as promotion director. Ancheta comes to Prevention from National Geographic, where he served as marketing director. Boknoski was most recently a freelance marketing consultant for Parade.
  • Jonny Lichtenstein has been promoted at More from contributing fashion editor to fashion director. Lichtenstein has been with More for the past six years.

Patti Davis Joins More as Online Columnist

Apparently it’s a day of celebrities getting magazine jobs. We told you earlier about Naomi Campbell getting hired at Interview, and now we can tell you that Patti Davis, the daughter of the late Ronald Reagan, is joining More magazine’s online team as a columnist.

Her first piece — an account of Reagan’s battle with Alzheimer’s — is live today. Unlike her last appearance in More, Davis is clothed in this one. We assume.

Meredith Titles Gain More Ad Pages In December

better.jpgIn a turbulent year for print titles, only ten magazines managed to show a positive gain for the number of their ad pages. According to min Online, five of those titles happen to belong to the Meredith Corporation, including Family Circle, Better Homes and Gardens, Ladies’ Home Journal, Fitness, and More.

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More Helps Women Reinvent Themselves

mika purse with lesley.jpg

Mika Brzezinski, Nora Ephron, Delia Ephron and Lesley Jane Seymour.

Yesterday, we stopped by More magazine’s Reinvention Convention at Pier 60 at Chelsea Piers just in time to see “Morning Joe” co-host Mika Brzezinski dump the contents of her purse out. On purpose.

The stunt was part of the lunchtime entertainment, which featured a Q&A with Nora Ephron, Delia Ephron and More editor-in-chief Lesley Jane Seymour, centered around the Ephron sisters’ recent play, “Love, Loss & What I Wore,” based on the book of the same name by Ilene Beckerman.

The play, in which actresses read monologues about their memories and the clothes they were wearing during significant events, includes a section on purses called “I Hate My Purse.” “Your purse is you and unless you are a very weird person, it’s a mess,” Nora said, prompting Brzezinski — the day’s emcee — to show just how messy her blue leather shoulder bag was. It’s contents included two sticks of deodorant, several Ziploc bags filled with makeup and tea bags she had swiped from the earlier in the day. Nora’s purse held a small bottle of Diet Coke, a Kindle charger (but no Kindle) and a possibly used tissue.

So what does this all have to do with reinvention? Well, the lunch was the comic relief of a day filled with panels on topics from health to technology that sought to inform and motivate the female attendees. Former First Lady Laura Bush spoke first over breakfast, and the myriad panels included a presentation by “Today” show financial contributor Jean Chatsky, an interview with New York real estate mogul Barbara Corcoran about personal reinvention and an instructive technology seminar led by The Wall Street Journal‘s Julia Angwin.

In between sessions, attendees mingled among tables set up by sponsors like Talbots and got tarot card readings. “This is awesome,” Seymour told us. “I feel like it’s my wedding reception. I know people as readers, I know people from More.com, I know people from Twitter, from places where I used to work.”

The event, which is in its third year and will now travel to Chicago and Washington, D.C., aligns perfectly with the challenges women over 40 face in the current economy, Seymour said. “We knew this was going to be the right moment to make a push for this to be bigger than ever,” she said. “Right now we’re in a time of crisis. Maybe you thought you were going to retire and now you can’t. Or your business is folding. Or you’re afraid you’re going to lose your job. Now is a very important moment to think about reinvention.”

Seymour also said the event, which included humor, learning and fun, embodied the More voice and point of view. “I think of us as Seventeen for adults,” she said. “I think it’s telling that the line for tarot card readings is as long as the one for makeovers.”

More pictures after the jump.

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