InsideMobileApps InsideSocialGames 10,000 Words FishbowlNY FishbowlDC LostRemote TVNewser TVSpy AgencySpy PRNewser MediaJobsDaily UnBeige

Dorchester Publishing Switches to eBook & Print-on-Demand Model

dp23.jpg

Dorchester Publishing has decided to leave the mass-market paperback business, moving to an eBook-first model followed by a print-on-demand run of trade paperbacks. As the company makes the shift, new trade paperback releases will face a six to eight month delay, but eBooks will be published on time.

Dear Author published an email from the company about the change: “The substantial growth we’ve seen in the digital market in such a short period–combined with the decline of the mass-market business–convinced us that we needed to fully focus our resources in this [eBook] segment sooner rather than later … Just as for mass-market books, stores will place their orders and we will print to fill them. Books will be on the shelves for readers to browse. However, using print-on-demand technology, we will not have to keep as many books in inventory incurring warehousing fees. Books will be available for reorder just as they are now, but we will only have to print as many copies as we need instead of a minimum of 5000.”

The Wall Street Journal covered the publisher’s shift, noting that Dorchester saw “book unit sales” plunge 25 percent last year.

Mediabistro Course

Fashion Writing

Fashion WritingStarting September 23, work with the contributing editor at ELLE.com to get your writing published in fashion magazines and websites! In this course, you'll learn how to write fashion headlines, runway reviews, and fashion features, write compelling pitch letters, and gain insight into the fashion industry. Register now!