Can the pay-what-you-want model work for the publishing industry? UPDATE: With five days left to purchase, the Humble eBook Bundle has already raised more than $938,100.

The Humble Bundle team has offered a collection of digital books from writers like Cory Doctorow, Paolo Bacigalupi, Lauren Beukes, Kelly Link and more, letting readers pay as much or as little as they want. They have already sold more than 68,450 copies of the bundle, with the average buyer paying $13.71 for the bundle. We discussed the bundle on the Morning Media Menu today, press play below to listen.

Here’s more from the site: “Separately, this collection of fantastic novels and comics would cost around $157. But we’re letting you set the price! These eBooks are available in multiple formats including PDF, MOBI, and ePub so they work great on your computer, eBook readers, and a wide array of mobile devices … Choose how your purchase is divided: to the authors, the Electronic Frontier Foundation, the Child’s Play Charity, and/or the Science Fiction and Fantasy Writers of America.”

Editor’s Note: This post was updated as the story evolved.