TVNewser AgencySpy TVSpy LostRemote FishbowlNY FishbowlDC SocialTimes AllFacebook 10,000 Words GalleyCat UnBeige MediaJobsDaily

Another ‘Smart’ Vending Machine: Learn to be Still, Get a Free Beer

Our lives are non-stop — we hear it all the time. If we’re not in a meeting, running an errand, cooking dinner or squeezing in a workout, then we’re probably on our smartphones either planning these things, doing them virtually, or posting about them on social networks. We, as a society, have forgotten how to be still.

Enter Amstel beer and its own take on the smart vending machine trend — stand perfectly still for three straight minutes and this harbinger of serenity will reward you with a free beer. The message is pretty clear: take a break from your hectic life with an Amstel. Simple, yet perfectly on point.

If this sounds like an easy way to earn a free beer, take three minutes of your Friday and try actually remaining perfectly still (no checking Facebook, no fidgeting, no phone calls) without getting antsy — it’s harder than you’d think! But it is rewarding (even without the free beer).

Here’s the associated commercial out of Bulgaria:


Mediabistro Course

Content Marketing 101

Content Marketing 101Get hands-on content marketing training in our brand new boot camp, Content Marketing 101! Starting September 8, digital marketing and content experts will teach you the tips and tricks for creating, distributing and measuring the success of your brand's content. Sign up before August 15 and get $50 OFF registration. Register now!