
According to overnight numbers, Super Bowl XLVI earned a 47.8 rating, making it the third-most watched Super Bowl ever, after last year’s Packers-Steelers match-up and Super Bowl XXI which pitted the Giants against the Broncos in 1987.
When Nielsen Fast National data is released this afternoon, the viewership could approach last year’s 111.0 million that watched Super Bowl XLV, the most-watched Super Bowl ever, and the most-watched television audience in U.S. history.
Last night’s game was 7% higher than the 47.8/71 than Super Bowl XLII four years ago, when the Giants defeated the Patriots 17-14. That game was on FOX.
The flip and slip-tacular halftime performance by Madonna earned a 48.1/72 overnight, which is 1% ahead of last year’s 8-8:30 time period featuring the Black Eyed Peas (47.4/70) and 20% higher than NBC’s last Super Bowl with Bruce Springsteen (40.2/62).
Top 5 Super Bowls of all time (overnight ratings):
T1. 47.9/71 – Super Bowl XLV, Packers 31-Steelers 25, FOX (2011)
T1. 47.9/68 – Super Bowl XXI, Giants 39-Broncos 20, CBS (1987)
3. 47.8/71 – Super Bowl XLVI, Giants 21-Patriots 17, NBC (2012)
4. 47.4/NA – Super Bowl XIV, Steelers 31-Rams 19, CBS (1980)
5. 46.9/70 – Super Bowl XX, Bears 46-Patriots 10, NBC (1986)
Many more stats after the jump…
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